Marketing Strategist

3 weeks ago


Clark's Harbour, Nova Scotia, Canada Clark's Harbour Seafood Limited Full time
Position Overview

Clark's Harbour Seafood Limited is seeking a skilled Marketing Manager to enhance our market presence and drive business growth. The ideal candidate will possess a solid educational background and relevant experience in marketing.

Qualifications
  • Education: College/CEGEP
  • Experience: 2 to 3 years in a similar role
Key Responsibilities
  • Conduct thorough analysis of market research data to inform strategic business decisions.
  • Execute economic and commercial surveys to pinpoint potential markets for our seafood products.
  • Formulate effective communication strategies to enhance brand visibility.
  • Oversee the marketing initiatives of the organization.
  • Guide the marketing team in gathering essential data and conducting research.
  • Establish and manage distribution channels for our products.
  • Assess the organization's online presence and digital marketing strategies.
  • Review and enhance written materials, including website content and promotional literature.
  • Promote events, workshops, and fundraising activities through effective public relations.
  • Supervise the creation of promotional materials and marketing collateral.
  • Recruit, train, and motivate team members to achieve marketing objectives.
  • Manage contracts and vendor relationships.
  • Plan and oversee budget allocations and expenditures related to marketing activities.
  • Direct and evaluate advertising campaigns aimed at boosting product sales.
  • Assist in the development of brochures, newsletters, and other marketing documents.
  • Coordinate special promotional events and publicity campaigns.
  • Provide ongoing support to clients post-sale to ensure satisfaction.
Technical Skills
  • Proficient in MS Office Suite
Personal Attributes
  • Strong client focus
  • Excellent interpersonal skills
  • Ability to manage multiple tasks efficiently
  • Adaptable to changing environments
  • Effective time management skills
Screening Questions
  • Are you legally authorized to work in Canada?
  • Are you open to relocation for this role?
  • Do you have prior experience in this field?
  • What is your highest level of education completed?

Work Term: Permanent
Work Language: English
Hours: 35 hours per week


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