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Market Research Associate Manager
2 months ago
At Innomar Strategies, we are committed to creating healthier futures, and our team members are at the heart of everything we do. We are seeking a highly motivated and detail-oriented Market Research Associate Manager to join our innovative company and contribute to our mission.
Key Responsibilities:- Support all quantitative and qualitative projects conducted by the Market Research team, ensuring timely and accurate delivery of results.
- Assist in project kick-off meetings and team briefings, providing valuable insights and expertise.
- Conduct background research as required to guide development of relevant proposals, questionnaires, and discussion guides, ensuring a deep understanding of client needs.
- Participate in safety training, review data, and ensure that any adverse events are reported as required, upholding the highest standards of quality and safety.
- Manage respondent lists and master database, including removal of duplicates, addition of new respondents, updating contact information, and cleaning (consent, CASL), ensuring data integrity and accuracy.
- Oversee coordination of honorarium payments, ensuring timely and efficient processing.
- Liaise with translation agencies and validate translations, guaranteeing cultural sensitivity and accuracy.
- Lead online recruitment and interview coordination activities, including invitation drafting, send-outs, telephone calls, faxing, etc., ensuring seamless execution and high-quality results.
- Research and compile ad hoc recruitment lists, according to project needs, demonstrating adaptability and flexibility.
- Monitor fieldwork and send reminders as needed to ensure attainment of set quotas within set timelines, maintaining a high level of productivity and efficiency.
- Transcribe audio recordings from telephone interviews and/or verify accuracy of software-generated transcriptions, ensuring accuracy and attention to detail.
- Program online surveys using our market research survey platform tool, ensuring seamless execution and high-quality results.
- Test and validate programming of online survey links, guaranteeing accuracy and reliability.
- Conduct data processing and generate tabulations using our data analytics software, providing valuable insights and expertise.
- Validate tabulations and quantitative data accuracy, upholding the highest standards of quality and integrity.
- Code open-ended/verbatim responses, ensuring accurate and meaningful analysis.
- Coordinate and supervise external agencies involved in online survey programming or data processing, ensuring seamless execution and high-quality results.
- Prepare graphic shells and PowerPoint templates for reporting, ensuring visually appealing and effective communication.
- Populate shells/graphs with results from computer tabulations, providing clear and concise insights.
- Validate accuracy of numbers in charts and perform overall report quality check, upholding the highest standards of quality and integrity.
- Assist with the development of project components, including key findings, reports, presentations, or other client deliverables, demonstrating a high level of expertise and professionalism.
- On occasion, may conduct qualitative in-depth telephone or face-to-face interviews, or using online technologies and methodologies, ensuring adaptability and flexibility.
- Minimum of a BA/BCom/BSc degree in marketing, business, or life sciences, demonstrating a strong foundation in relevant disciplines.
- Minimum 1 year of experience in market research, showcasing a proven track record of success and expertise.
- Experience in conducting recruitment, data processing, online survey programming, charting, and/or other market research skills, demonstrating a high level of proficiency and adaptability.
- Experience in the pharmaceutical/healthcare industry, showcasing a deep understanding of the sector and its challenges.
We provide a comprehensive suite of benefits that focus on the physical, emotional, financial, and social aspects of wellness, including medical, dental, and vision care, as well as a variety of training programs, professional development resources, and opportunities to participate in mentorship programs, employee resource groups, volunteer activities, and much more.