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Senior Content Strategist

2 months ago

Toronto, Ontario, Canada Mediabistro Full time
Embark on a rewarding career with Mediabistro

Mediabistro is dedicated to enhancing the lives of individuals through innovative solutions. We are transforming the media landscape by prioritizing people over processes, ensuring a superior experience for our clients. This requires dedication and creativity, and we are in search of individuals who share our vision.

Position Overview

Mediabistro is looking for a Senior Content Strategist to become an integral part of our Marketing division. This role is essential for conceptualizing and implementing content development strategies in collaboration with our communications, operations, and sales teams. We seek a talented individual with exceptional business-to-business writing and communication abilities, ready to influence the culture, brand, and expansion of a pioneering leader in a dynamic industry.

As a premier media management entity, we offer unparalleled products, services, and solutions to our clientele. At Mediabistro, our employees play a vital role in delivering value and ensuring an outstanding client experience. We are committed to the success of our clients, staff, and stakeholders by nurturing an environment where every employee can contribute meaningfully.

Key Responsibilities
  • Develop thought leadership content that positions us as industry leaders for our clients and prospects.
  • Simplify complex information regarding our offerings into engaging communications for our clients.
  • Innovate ways to capture the interest of potential clients and encourage their engagement with our services.
  • Create compelling, audience-focused content that guides our readers through the sales funnel.
  • Actively participate in the formulation of annual corporate marketing strategies.
  • Identify and leverage content opportunities across various business sectors.
  • Serve as a trusted advisor in writing and editing content to align with business objectives and ensure cross-functional collaboration.
  • Integrate insights from diverse sources to streamline content production processes.
  • Collaborate with campaign strategists, sales, and product marketers to transform insights into clear, impactful content.
  • Manage multiple complex projects, develop timelines, and ensure timely execution of marketing initiatives.
  • Maintain editorial calendars and oversee workflows to meet campaign deadlines.
  • Work with cross-functional teams to deliver content across various platforms, including newsletters, infographics, videos, podcasts, webinars, and blogs.
  • Assist in the development of website content and manage uploads as necessary.
  • Support the deployment of communications through email and marketing automation tools.
Qualifications
  • Minimum Education: Bachelor's Degree
  • Minimum Experience: 4-6 years in communications, content creation, marketing, and management.
  • Experience in the B2B sector is essential.
  • Strong verbal, writing, and editing capabilities.
  • Team-oriented with strong collaboration skills.
  • Data-driven decision-making and experience with SEO-focused writing.
  • Proven ability to work effectively with all organizational levels and external partners.
  • Strong influencing skills.
  • Adaptability and a proactive mindset are crucial for success in this role.
Benefits

• A culture that fosters innovation, empowerment, and accountability.

• Comprehensive health and wellness benefits tailored to meet the needs of you and your family.

• Additional perks, including paid time-off programs.

Mediabistro is an equal opportunity employer committed to diversity and inclusion. We welcome all qualified applicants without regard to race, color, religion, gender identity, age, sex, sexual orientation, disability, national origin, or any other legally protected factors.