Executive Director Marketing Strategy

2 months ago

Newfoundland and Labrador, Canada Lenovo Full time
Marketing Strategy and Operations Executive

Lenovo, a global technology powerhouse, is seeking an experienced Marketing Strategy and Operations Executive to join its IDG global Marketing organization. As a key member of the executive marketing team, you will play a critical role in driving the alignment of the PC marketing plan within the broader marketing of all Lenovo product and services portfolios.

Key Responsibilities:
  • Develop and execute end-to-end marketing strategy and operations processes to ensure efficient and effective operation of the IDG Marketing organization.
  • Manage strategic planning, insights and customer research, financial and governance operations, alliance management, technology and automation, and overall management processes.
  • Oversee the day-to-day IDG Marketing organization processes and resources, ensuring smooth business operations and managing budgets.
  • Establish and drive strategic initiatives driven by customer and data insights, designed to ensure alignment and collaboration across marketing functions and in support of the broader business organization.
  • Develop and define governance principles to enable the global marketing organization to meet the highest standards of financial and business operations.
  • Define and deliver a management system to create improved efficiencies and effectiveness across the IDG marketing organization.
Requirements:
  • 10+ years of experience in marketing operations, including financial management of marketing investments, marketing planning, measurement and performance tracking, and governance operations.
  • Strong ability to ensure effective controls are in place to monitor program performance.
  • Strategic thinker with the ability to see how processes and technology are intertwined and how the combination of both will deliver a transformative marketing environment.
  • Strong capability at providing effective performance reporting to monitor the progress of the project (multiple stakeholders).
  • Detail-oriented creative problem solver with the ability to thrive in a fast-paced environment managing across multiple shifting priorities.
About Lenovo:

Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. We are committed to delivering Smarter Technology for All and building a more equitable, trustworthy, and smarter future for everyone, everywhere.

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