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Marketing and Social Media Coordinator

2 months ago

Nelson, Canada WhiteWater Ski Resort Full time

Job Summary

We are seeking a highly skilled Marketing and Social Media Coordinator to join our team at WhiteWater Ski Resort. As a key member of our Sales & Marketing team, you will be responsible for maintaining our strong brand presence through social media and the creation of visual and written content.

Key Responsibilities

  • Act as a Brand Ambassador of WhiteWater Ski Resort, ensuring our guests, working partners, and sponsors receive the best level of service possible.
  • Work with the Sales and Marketing Director and the Marketing Coordinator to execute and deliver on the overall resort goals as well as the strategic marketing plan.
  • Create consumable content for marketing collateral, social media channels, advertisements, and Resort partners.
  • Utilize strong storytelling skills to bring the WhiteWater brand to life across a variety of platforms and mediums.
  • Curate content from a variety of WhiteWater partners, including athletes, photographers, videographers, writers, and artists.
  • Photo and video asset management and tracking.
  • Oversee all WhiteWater social media channels with support from the Sales & Marketing Coordinator and the Brand Director.
  • Provide support with media and public relations as required.
  • Act as an information resource, familiar with all WhiteWater and Nelson products, policies, and procedures.
  • Support Whitewater's sustainability goals by collaborating on design and implementation of programs for waste reduction, energy efficiency, and environmental education.
  • Assist in all general administrative duties and other duties as assigned.

Requirements

  • 2 years of industry experience working in marketing, communications, or with social media within a business capacity.
  • Diploma in Marketing, Communications, or another relevant field.
  • Familiarity with video and camera equipment as well as photo and video editing software.
  • Proficient with website management, social media, and performance-measuring tools.
  • Proficient at reading and understanding Google Analytics.
  • Experience adhering to brand standards with Adobe Creative Suite or other professional design software.
  • Experience with Google Suite, Adobe Creative Cloud, Microsoft Office, and other collaboration tools such as Canva.
  • Experience with Project Management software such as Basecamp is an asset.