Product Marketing Specialist

3 months ago

Markham, Ontario, Canada fluidigm Full time

Associate Product Marketing Manager

Job Overview

Are you passionate about leveraging innovative technologies to enhance human health?

Fluidigm is at the forefront of advancing life sciences through our cutting-edge tools that provide critical insights into health. We are seeking a dedicated Associate Product Marketing Manager for Flow Cytometry and Tissue Imaging, who will report directly to the Product Marketing Director. This role is pivotal in executing the marketing strategy for our suite of Flow Cytometry and tissue imaging solutions.

The ideal candidate will collaborate with the product marketing team to develop impactful marketing materials, stay informed on peer-reviewed literature and market dynamics, and assist in organizing events and conferences. A strong enthusiasm for life sciences and marketing is essential, along with the ability to think creatively to enhance our messaging and stand out in a competitive landscape. This role requires thriving in a dynamic environment and working closely with cross-functional teams to drive exceptional outcomes.

Key Responsibilities

  • Develop engaging content and marketing assets for various channels including web, print, and media.
  • Assist in the planning and execution of marketing initiatives for conferences, user group meetings, and webinars.
  • Analyze and report on the effectiveness of marketing campaigns and sales performance.
  • Maintain an updated database of peer-reviewed publications, clinical trials, and market trends.
  • Oversee marketing campaigns and strategies using tools such as BEE Pro and Crayon.

Required Qualifications

  • 1-3 years of relevant experience, ideally within the life sciences sector.
  • Advanced degree in biological or analytical sciences, with a preference for immunology background.
  • Strong analytical skills to collect, interpret, and synthesize data.
  • Proven ability to manage tasks independently while adapting to changing priorities.
  • Familiarity with flow cytometry technology and/or tissue imaging is a plus.
  • Willingness to travel up to 10% of the time.

Additional Information

Fluidigm is committed to fostering an inclusive recruitment process that accommodates applicants with accessibility needs. We encourage candidates to inform us of any requirements during the application process. We are proud to be an equal opportunity employer.

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