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Market Insights Analyst

3 months ago

Toronto, Ontario, Canada ROCKWOOL Group Full time

Job Title: Market Insights Analyst

We are looking for a Market Insights Analyst to join our Product Management team. This role is based in our head office.

Are you ready to contribute to a sustainable future?

In a rapidly evolving environment, we strive to make responsible choices for future generations. At ROCKWOOL, we are dedicated to enhancing modern living through our innovative stone wool products.

Join us and make a significant impact

Your future team:

This position reports to the Director of Product Management & Strategy and collaborates closely with various teams including Marketing, Sales, Product Management, Technical, Operations, Supply Chain, and Finance.

Key Responsibilities:

The Market Insights Analyst will be tasked with conducting market research and analysis; collecting, monitoring, and interpreting market data, reporting, and supporting strategic initiatives across both Marketing and Sales divisions. You will assist in evaluating new business opportunities, partnerships, and markets to broaden our North American presence while ensuring that strategic processes and decisions are backed by data-driven insights.

  • Facilitate strategic decision-making by delivering insights on opportunities and challenges.
  • Oversee marketing intelligence operations, including monthly reporting and competitive performance dashboards.
  • Aid in the preparation of strategy presentations for internal executive audiences.
  • Conduct market analysis and insights by compiling, monitoring, and analyzing construction and insulation markets, along with relevant economic data, news, developments, and trends. Generate insights to understand their potential impact on ROCKWOOL's market position.
  • Establish and manage internal intelligence and knowledge-sharing processes and reports.
  • Monitor competitors' performance and news.
  • Perform ad-hoc analysis and research on market size and positioning.
  • Assess and track insulation market size with detailed segmentation and forecasts.
  • Determine ROCKWOOL's market share in various segments and identify opportunities.
  • Manage the internal MSA tool in collaboration with ROCKWOOL Group.
  • Collaborate with the Product Management Team to provide insights on key market sectors to inform strategic decisions.
  • Assist in product rationalization and analysis to ensure existing products meet the needs of target market sectors.
  • Support the development and implementation of segment strategies through research and analysis.
  • Coordinate primary research, working with internal stakeholders and external firms to design and execute research projects.
  • Liaise with other North American operations where relevant.
  • Provide analytical support to the marketing and management teams.

Qualifications:

  • A minimum of 3-5 years of experience in market insights, finance, or data-driven consulting.
  • A degree in Business or Economics (master's degree is a plus).
  • Experience in the building materials or construction sector.
  • Strong organizational and analytical skills.
  • Excellent written and verbal communication skills with a keen attention to detail.
  • Ability to convey complex information clearly and concisely.
  • Proficiency in data visualization tools such as Tableau or Power BI.
  • Advanced skills in Microsoft Office applications.
  • Proven problem-solving, critical thinking, and troubleshooting abilities.
  • Familiarity with business systems; experience with SAP is preferred.
  • Capacity to manage multiple priorities and meet deadlines in a dynamic environment.

What we offer:

  • Competitive salary.
  • Comprehensive benefits package including Health, Dental, Vision, and more.
  • Generous Paid Time Off (PTO) and Paid Holidays.
  • Retirement Pension Matching Program.
  • Work/Life Balance initiatives.
  • Life and Disability Programs.
  • Educational Assistance opportunities.
  • Top-up plans for maternity and paternity leave.
  • Fitness Reimbursement programs.
  • Employee Assistance Program (EAP).

About Us:

We are the global leader in stone wool solutions, established in 1937 in Denmark. We transform volcanic rock into safe, sustainable products that support communities and individuals. With over 12,000 employees across 40+ countries and 51 manufacturing facilities, we are united by a common purpose – to harness the natural power of stone to enhance modern living.

Sustainability is at the core of our business strategy. ROCKWOOL was among the first companies to commit to the United Nations Sustainable Development Goals (SDGs) and actively supports 11 SDGs, including SDG 14, Life Below Water. Through our partnership with the One Ocean Foundation and our sponsorship of the Denmark SailGP team, we aim to raise awareness about ocean health challenges and accelerate solutions to protect it.

Work Environment & Culture:

  • Our offices are designed to promote collaboration, creativity, and social engagement, enabling employees to thrive.
  • ROCKWOOL is committed to giving back to the communities we serve, engaging in philanthropic initiatives and sustainability efforts. We encourage our employees to make a positive impact in their communities.

Commitment to Diversity and Inclusion:

We value diversity and strive to create an inclusive environment where all employees feel respected and heard. With 79 nationalities represented in our workforce, we are dedicated to providing equal opportunities and promoting diversity.

At ROCKWOOL, you will find a supportive team culture. Our values of ambition, responsibility, integrity, and efficiency define The ROCKWOOL Way in which we operate.

ROCKWOOL is proud to be an Equal Opportunity Employer. We evaluate qualified candidates without regard to race, color, national origin, religion, gender, age, marital status, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.