Marketing Specialist

3 weeks ago


Sun Peaks, British Columbia, Canada Sun Peaks Resort Full time

About Sun Peaks Resort

As Canada's second-largest ski area, Sun Peaks Resort is driven by a passionate team dedicated to delivering exceptional mountain resort experiences for our guests. Our people are at the core of everything we do, making a positive impact on both our guests and our workplace every day. We invest in the employee experience to ensure everyone can thrive and embody our values.

At Sun Peaks, you'll become part of a unique community where your well-being is valued. You'll have ample opportunities for growth, learning, and enjoying all that our beautiful mountain resort has to offer. In return, we expect you to share our passion for creating unforgettable memories for our guests while safeguarding our precious environment for future generations.

Marketing Specialist Responsibilities
  • Execute comprehensive marketing campaigns across diverse platforms, ensuring alignment with overall business objectives.
  • Maintain a results-oriented approach, meticulously tracking key performance indicators (KPIs) and leveraging analytics to optimize campaign effectiveness.
  • Collaborate seamlessly within a dynamic team environment, fostering strong communication and coordination across various departments and stakeholders.
  • Demonstrate in-depth knowledge of the mountain resort industry, including competitive landscape analysis and target audience insights.
Qualifications
  • Proven experience in developing and executing successful marketing campaigns across multiple channels.
  • Strong analytical skills with a data-driven mindset, adept at interpreting performance metrics and generating actionable insights.
  • Excellent communication and interpersonal skills, enabling effective collaboration within teams and with external partners.
  • Familiarity with marketing automation tools and digital analytics platforms (e.g., Google AdWords, Adobe Creative Suite).
  • A genuine passion for outdoor recreation, such as skiing, snowboarding, biking, or golf, is highly desirable.


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