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API Integration Product Lead

2 months ago

Kitchener, Ontario, Canada Hootsuite Full time
Position Overview

We are seeking a Technical Product Manager to spearhead the Channel Integrations division, focusing on the strategy, development, and execution of API integrations with social media platforms. This position requires a unique combination of technical knowledge, strategic insight, and leadership capabilities. You will be instrumental in maximizing the value derived from these APIs, contributing to the creation of top-tier experiences and features for our clientele.

Key Responsibilities
  1. Engage with cross-functional stakeholders to establish and articulate a clear vision for Social Network API integration that aligns with the organization's strategic goals. Identify potential opportunities for new integrations and enhancements.
  2. Oversee the product lifecycle for social network API integrations from inception to launch. Develop comprehensive product specifications, user narratives, and acceptance criteria.
  3. Actively manage internal API communications and coordination, serving as a pivotal member of the channel communications process with various platform teams.
  4. Coordinate API modifications and updates across the Engineering and Product Organizations using project management tools.
  5. Collaborate closely with engineering teams to design, develop, and implement effective API integrations. Liaise with external social network partners to ensure successful integration.
  6. Work with engineering to devise a technical strategy for social network API integrations that aligns with and supports the broader business objectives, fostering innovation and competitive edge.
  7. Partner with other Product and Engineering teams to assess Alpha and Beta partnership opportunities with Social Networks.
  8. Collaborate with teams throughout the Alpha and Beta phases to ensure seamless integration and optimal performance of social network APIs.
  9. Assist Engineering teams in integrating work into the program management cycle, including creating initiatives, epics, and user stories, while defining scope and timelines.
  10. Coordinate testing efforts, collect and analyze user feedback, and iterate on the product based on actual usage.
  11. Facilitate communication between internal teams and external partners, ensuring all stakeholders are informed and aligned on project objectives and timelines.
  12. Conduct thorough market research and competitive analysis to guide product strategy. Stay informed on industry trends and advancements in social network APIs.
  13. Manage and review product feedback, API feedback, and experiment requests from both internal and external partners.
  14. Oversee multiple API integration projects, ensuring timely delivery and adherence to project scope. Utilize Agile/Scrum methodologies to drive project success.
  15. Collaborate with product, data, customer success, and sales teams to understand customer demand and feedback for specific APIs to help prioritize roadmap initiatives.
  16. Review feature requests related to social network APIs.
  17. Advise product managers and engineering teams on developer policies and terms of service.
  18. Work with marketing, sales, and customer success teams to develop go-to-market strategies and ensure readiness for launch. Prepare and execute launch plans, including training materials and documentation to ensure successful product adoption.
  19. Monitor the performance of social network API integrations, gathering user feedback and utilizing data-driven insights to inform future development.
  20. Translate stakeholder requests and company vision into priorities and execution plans with engineers and product managers.
  21. Share compelling narratives on how technical initiatives are essential to customer-facing releases and provide visibility into technical product initiatives across the organization.
  22. Share insights and learnings with other product teams to assist them in building highly engaging products.
Qualifications
  1. A degree in computer science, business, or engineering, along with a minimum of 4 years of experience in Technical Product Management, or an equivalent combination of education and experience in delivering technical roadmaps using agile methodologies.
  2. A solid technical foundation with experience in various programming languages and software development.
  3. Technical proficiency and understanding of APIs, Webhooks, and Push Notifications.
  4. A strong grasp of the social media landscape.
  5. Exceptional written and verbal communication skills, with the ability to convey complex technical information clearly to developers, peer product managers, and senior leaders.
  6. Ability to manage multiple competing priorities while maintaining attention to detail.
  7. Collaborative mindset, contributing meaningfully to team success and prioritizing group needs over individual interests.
  8. Commitment to achieving results, demonstrating high performance, and challenging oneself and others.
  9. Ability to prioritize effectively, assessing the importance of tasks and decisions in the technical landscape compared to customer-facing releases.
  10. Exceptional problem-solving skills, with the capacity to navigate complex technical issues, business challenges, and customer pain points.
  11. Negotiation skills to gain commitment to solutions while maintaining integrity and relationships.
  12. Accountability for meeting commitments.
  13. A customer-focused approach, demonstrating a desire to proactively assist internal and external customers in meeting their needs.
  14. Influential communication skills to assert ideas and persuade others, gaining support and mobilizing action.
  15. Interpersonal skills to relate openly and comfortably with diverse groups.
  16. Project management skills to navigate processes and timelines necessary for successful work completion.
  17. Resilience and adaptability to cope with change and advance projects amid uncertainty.
  18. A commitment to personal development and continuous improvement.
Personal Attributes
  1. Tenacious in pursuit of success, motivated by the achievements of customers, colleagues, and the community.
  2. Curious and eager to learn, always seeking ways to improve.
  3. Conscientious, keeping promises and valuing commitments to others with strong integrity.
  4. Humble, leading with empathy and respecting diverse perspectives.
Company Values
We champion the power of human connection, united by our shared values of innovation, grit, humility, and passion for customer success.

Impact and Growth
We create value for our customers by delivering solutions that enhance relationships at scale. Our fast-paced environment fosters learning and encourages impactful contributions.

We are dedicated to building a diverse community where employees feel a sense of belonging and are valued for their contributions and perspectives. Our purpose is to champion the power of human connection, with inclusion at its core. You belong here.