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Growth Marketing Strategist
2 months ago
At Owl Labs, we're on a mission to revolutionize the way insurers combat illegitimate claims. We're seeking a talented Marketing Specialist to join our team and help drive business growth through innovative marketing strategies.
Key Responsibilities:- Marketing Strategy Development: Collaborate with our C-suite team to design and implement targeted marketing campaigns that generate high-quality leads and drive growth.
- Enterprise Engagement: Identify and engage key decision-makers within enterprise organizations, developing strategies to approach and nurture these relationships effectively.
- Digital Marketing: Leverage social media, email marketing, SEO, and other digital tools to maximize reach and engagement, driving brand awareness and lead generation.
- Content Creation: Develop high-quality, relevant content tailored to the interests and needs of enterprise decision-makers, including blog posts, whitepapers, case studies, and video content.
- Data-Driven Strategies: Utilize data analytics to inform marketing strategies, monitor performance, and adapt tactics as necessary, ensuring data-driven decision-making.
- C-Suite Collaboration: Work closely with C-suite executives to align marketing strategies with overall business goals, providing insights and recommendations based on market trends and campaign results.
- Proven experience in marketing, with a focus on B2B and enterprise-level engagement.
- Strong understanding of traditional and digital marketing tools and techniques.
- Excellent relationship-building and communication skills.
- Experience in content creation.
- Excellent communication and writing skills.
- Creative thinker with data-driven analytical aptitude.
- Ability to work independently and in a team environment.
- Experience with SEO/SEM, Google Analytics, and CRM software.
- Bachelor's degree in Marketing, Business, or a related field.
We offer a comprehensive benefits package, a comfortable office environment, flexible vacation time, and the opportunity to collaborate with an exceptional team of professionals. Base salary range: $85,000 - $145,000. Total compensation will be determined based on various factors, including education, skills, experience, and scope of the role.
