Brand Strategist

2 weeks ago


Toronto, Ontario, Canada Lyft Full time
Brand Strategist Job Description

At Lyft, we're on a mission to revolutionize transportation and improve people's lives. As a Brand Strategist, you'll play a critical role in shaping our brand's narrative and driving business growth.

Key Responsibilities:
  • Develop compelling creative briefs that inspire our team to deliver exceptional work
  • Collaborate with cross-functional teams to shape brand experiences that resonate with our audience
  • Uncover actionable consumer insights that inform our marketing strategies
  • Optimize campaigns based on performance data and consumer feedback
  • Lead creative projects and tasks with guidance from senior management
Requirements:
  • 5+ years of experience in a brand planning or strategy role
  • Proven track record of developing and executing successful marketing campaigns
  • Strong analytical and problem-solving skills
  • Excellent communication and presentation skills
  • Ability to work in a fast-paced environment and adapt to changing priorities
What We Offer:
  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • Collaborative and dynamic work environment
  • Access to the latest marketing tools and technologies

Lyft is an equal opportunity employer and welcomes applications from diverse candidates. We're committed to creating an inclusive and respectful work environment that values diversity and promotes equal opportunities for all.


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