Brand Strategist

1 week ago

Toronto, Ontario, Canada Lyft Full time
Brand Strategist

At Lyft, we're on a mission to revolutionize transportation and improve people's lives. As a Brand Strategist, you'll play a critical role in shaping our brand's narrative and driving business growth.

Key Responsibilities:
  • Develop compelling creative briefs that inspire our team to deliver exceptional work
  • Collaborate with cross-functional teams to shape brand experiences that resonate with our audience
  • Uncover actionable consumer insights that inform our marketing strategies
  • Optimize campaigns based on performance data and consumer feedback
  • Lead creative projects and tasks with guidance and support from senior management
Requirements:
  • 5+ years of experience in a brand planning or strategy role
  • Proven track record of developing and executing successful marketing campaigns
  • Strong analytical and problem-solving skills
  • Excellent communication and presentation skills
  • Ability to work in a fast-paced environment and adapt to changing priorities
What We Offer:
  • Competitive salary and benefits package
  • Opportunities for professional growth and development
  • Collaborative and dynamic work environment
  • Access to the latest marketing tools and technologies

Lyft is an equal opportunity employer and welcomes applications from diverse candidates. We're committed to creating a workplace that's inclusive and respectful of all employees. If you're passionate about marketing and brand strategy, we encourage you to apply for this exciting opportunity.

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