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Digital Strategist

2 months ago

Canada Search + Gather Full time
About Search + Gather

We are a passionate digital marketing agency that specializes in helping startups, scale-ups, SMBs, and enterprise businesses grow. Founded in 2016, we take pride in our work, having assisted many of our clients in achieving their funding goals and even helping them to become acquired.

Job Description

We are excited to be hiring a Digital Strategist with a data and tracking focus to join our team. As a Digital Strategist, you will be responsible for working on SEM/PPC for paid ad platforms, including Facebook Ads, Instagram Ads, LinkedIn Ads, Amazon Ads, and Google Ads. You will also be responsible for data analysis, client communication, and campaign optimization.

Responsibilities
  • Develop and execute SEM/PPC campaigns for clients across various industries
  • Analyze campaign performance data to identify areas for improvement and optimize campaigns accordingly
  • Act as a trusted point of contact for clients to discuss account performance, new ideas, and next steps
  • Collaborate with our Digital Designers to develop creative ads that speak to the clients' brand and audience
  • Monitor platform updates to anticipate any potential issues for our clients and share these with the team
Requirements
  • 1+ year of experience working on SEM and PPC for paid search and social ad platforms
  • Experience managing multiple clients and projects in a data-driven environment
  • Adaptability with a strong desire to continuously learn and develop your skills
  • Drive to continuously grow our S+G client roster and team through providing exceptional customer service with a focus on nurturing relationships and proactive problem-solving
  • 1+ year of experience using Google Analytics, setting up conversion goals, and UTM parameters for tracking
  • An interest and proactivity in setting up tracking and integrations to collect campaign performance data, including exposure to Google Tag Manager and Facebook Pixels
What We Offer
  • Competitive salary range: $65,000 - $70,000 annually
  • Additional profit-sharing bonuses available after probation is completed
  • Comprehensive colleague benefits, including life, health, and dental
  • Remote-first work environment with an office in downtown Toronto for flexible collaboration days
  • Opportunity to grow quickly in your role and within the company
  • Eligibility to participate in team profit-sharing
  • Strong emphasis on balancing productivity, collaboration, and FUN
  • 3 weeks of paid vacation, additional time off during major holidays, and summer/fall hours
  • Professional development and yearly educational allowance
  • Fun monthly socials, both virtual and in-person
  • Team meals and drinks on collaboration days
How to Apply

If you are a motivated and detail-oriented individual with a passion for digital marketing, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter outlining your experience and qualifications for the role.