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About URBA Inc.
URBA Inc. is a leading Canadian media company with a strong presence in the digital landscape. Our mission is to engage and entertain our audience by showcasing the best of Canadian culture, lifestyle, and entertainment.
Job Summary
We are seeking a highly skilled and experienced Social Media Content Creator to join our team. As a Social Media Content Creator, you will be responsible for developing and implementing a comprehensive social media strategy that aligns with our brand values and goals.
Key Responsibilities
- Develop and curate high-quality content for our social media channels, including Instagram, TikTok, and other platforms.
- Conduct thorough research to stay up-to-date on the latest social media trends, best practices, and industry developments.
- Collaborate with our team to create engaging and interactive content that resonates with our audience.
- Monitor and analyze social media metrics to inform content strategy and optimize performance.
- Stay up-to-date with the latest social media tools and technologies, including CapCut, ChatGPT/Meta AI, and Canva.
- Develop and implement a content calendar that aligns with our brand goals and objectives.
- Work closely with our team to ensure consistency and quality across all social media channels.
- Stay organized and manage multiple projects simultaneously to meet deadlines and deliver high-quality results.
Requirements
- Proven experience in creating engaging and shareable social media content.
- Strong understanding of social media analytics and tools.
- Ability to work independently and as part of a team.
- Excellent communication and project management skills.
- Strong knowledge of local and global trends.
- Adept in following brand guidelines and structure.
- Previous experience in social media marketing is an asset.