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Community Relations Director

2 months ago

Oakville, Ontario, Canada Verve Full time

About Verve Senior Living

Verve Senior Living is a dynamic organization dedicated to providing exceptional care and services to older adults. We are committed to building a team that reflects the diversity of the communities we serve.

Job Summary

We are seeking a highly motivated and experienced Community Relations Manager to join our team. As a key member of our marketing and sales team, you will be responsible for developing and implementing effective marketing and sales strategies to achieve occupancy targets.

Key Responsibilities

  • Develop and implement home-specific marketing and sales programs to achieve occupancy targets.
  • Participate in and contribute to the Verve Quality Improvement (VQI) program at the home.
  • Market residential suites in accordance with established sales procedures to ensure occupancy targets are met.
  • Develop both new and existing potential resident contacts through a structured marketing and follow-up program.
  • Facilitate and ensure a smooth transition for new residents, including preparing and processing Tenancy Agreements, reviewing CHIP, and coordinating move-ins and room preparation.
  • Co-ordinate both internal and external public relations activities.
  • Conduct tours and act as the internal and external referral source for all sales and marketing contacts and activities.
  • Market the home through public speaking engagements, community functions, and ongoing contact with potential residents.
  • Maintain statistics to evaluate sales and marketing effectiveness, including maintaining complete and accurate sales records and preparing marketing and sales reports.
  • Implement the marketing objectives, policies, and procedures of the home.
  • Respond to resident inquiries and concerns, and follow up with general manager and department heads to ensure residents' satisfaction.
  • Provide resident information for all departments by maintaining up-to-date resident room records, occupancy, daily census, and informing all departments of resident movement/move-ins/move-outs.
  • Attend and participate in regional marketing meetings.
  • Ensure that model suites are clean and attractive on a daily basis.
  • Assist with department heads in planning and implementing resident programs and services based on residents' needs and requests.

Requirements

  • Minimum grade 12. Post-secondary education with a preference to business administration, with a major in sales, marketing, communication, or public relations, or a background in an industry related to the position: real estate, healthcare, or sales.
  • Minimum five years of business experience, preferably in retirement, hospitality, healthcare, or consumer sales sectors.
  • Excellent verbal and written communication skills in the English language.
  • Must be a self-starter.
  • Must have a valid Ontario driver's license and be willing to drive own vehicle.
  • Must have proficiency with computers and be able to use Sherpa.

What We Offer

Verve Senior Living offers a competitive salary and benefits package, as well as opportunities for professional growth and development. We are an inclusive, equitable, and accessible workplace, and we are committed to building a team that reflects the diversity of the communities we serve.

How to Apply

If you are a motivated and experienced professional looking for a challenging and rewarding opportunity, please submit your resume by clicking on the Apply Now button below. We thank all applicants for their interest, however only candidates selected for an interview will be contacted.