Cooperative Marketing Associate

2 weeks ago

Markham, Ontario, Canada Techtronic Industries Full time

Job Summary

We are seeking a highly motivated and detail-oriented Co-op Marketing Coordinator to join our team at Techtronic Industries. As a Co-op Marketing Coordinator, you will be responsible for assisting in the development and execution of marketing campaigns, collaborating with cross-functional teams, and providing administrative support to the marketing department.

Key Responsibilities

  • Partner with Home Depot Marketing to develop and execute collaborative advertising and marketing initiatives.
  • Prepare and present monthly reports to align promotional advertising exposure in Home Depot's national flyer.
  • Work closely with the THD Marketing team to update image and copy databases and coordinate advertising exposure.
  • Assist with sku setup, inventory, and replenishment in Third Party fulfillment warehouses to fulfill Field Rep requests.
  • Coordinate the execution of sales meetings, trade shows, and brand sponsorships, in-field sales events, and training sessions.
  • Collaborate with the Digital Marketing Manager to execute digital marketing strategies for websites and all social media channels.
  • Work closely with the US and Canada Web Development teams to update and enhance RYOBITools.ca and RIDGIDPowerTools.ca.
  • Collaborate with the Creative team on the production and execution of digital assets for promotions and new product launches.
  • Monthly maintenance checks to ensure active and promotional products are online.
  • Work cross-functionally to identify and integrate in-store promotional plans.
  • Assist in executing monthly Eblasts and ensure annual growth of email subscribers.
  • Collaborate with the graphics team on developing the design and testing of Eblasts.
  • Collaborate with the Marketing Team to develop innovative content for Eblasts.

Requirements

  • Currently enrolled as a student in a post-secondary co-op program.
  • Role requires a driver's license and access to a vehicle for the length of the term.
  • Occasional travel is required (local).
  • Up-to-date with the latest trends and best practices in online marketing and brand development.
  • Highly proficient in Microsoft Excel and PowerPoint.
  • Proven project management and time management skills with strong attention to detail.
  • Outspoken with strong communication and presentation skills.
  • Multi-tasking and strong analytical skills.
  • Creative and innovative problem solver.
  • Strong organizational and administrative skills.
  • High degree of resourcefulness, flexibility, and adaptability.

About Techtronic Industries

Techtronic Industries is a leading global manufacturer of power equipment and hand tools. We are committed to innovation, quality, and customer satisfaction. If you are a motivated and detail-oriented individual who is passionate about marketing and brand development, we encourage you to apply for this exciting opportunity.

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