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Senior Vice President of Marketing and Strategy

2 months ago

Guelph, Ontario, Canada Fusion Homes Full time

Position Overview: The role of Senior Vice President of Marketing and Strategy is pivotal in shaping the future of Fusion Homes. This position requires a visionary leader who can navigate the complexities of the housing market while executing a comprehensive 5-Year Strategic Plan.

Key Responsibilities:

  • Lead and inspire the Marketing team, encompassing Brand Development, Market Insights, and Project Management.
  • Formulate and implement a top-tier Marketing strategy aligned with the organization’s long-term objectives.
  • Manage the annual Marketing planning cycle, ensuring the achievement of critical Marketing goals and departmental initiatives.
  • Utilize data analytics, thorough reporting, and competitive analysis to identify strategic opportunities and enhance marketing efforts.
  • Oversee innovative projects, including the launch of new communities and initiatives aimed at boosting employee engagement and brand creation.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or a related discipline.
  • Approximately 12+ years of advanced leadership experience in Marketing across various functions.
  • Demonstrated expertise in people management, with a focus on establishing clear objectives to drive team performance.
  • A strong track record in leading strategic planning and developing actionable marketing strategies.
  • Exceptional business insight, judgment, and decision-making skills to redefine competitive positioning and enhance brand value.

Benefits:

  • Engaging social events and a robust Employee Recognition Program.
  • Attractive salary package with performance-related bonuses.
  • Company-provided mobile device.