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Media Planning Strategist

2 months ago


Toronto, Ontario, Canada OMD Canada Full time

At OMD Canada, we're more than just a media communications agency. We create experiences that connect with people, drive growth, and make businesses stronger. Our approach combines innovation, creativity, empathy, and evidence to move faster, reach further, and take smarter risks. We're looking for a bright, talented, and curious individual to join our team in Toronto as a Media Planning Strategist. Your main responsibility will be to provide input into recommending the most effective and cost-efficient means of achieving client advertising objectives. You'll need a complete understanding of media measurement tools and current media cost trends. Key characteristics include accuracy, attention to detail, accountability, adaptability, positivity, curiosity, passion, confidence, patience, active listening, empathy, and great communication skills. Your day will be filled with leading the monthly budget process, developing integrated media plans, using media measurement tools, presenting plans to clients, managing plan revisions, and ensuring execution. You'll also train and mentor media assistants, build rapport with account groups and vendors, and participate in client meetings and business activities. We offer a comprehensive in-house training program, full health benefits, flexible work arrangements, and a rewards and recognition program. If you're interested in this opportunity, please submit your resume and cover letter.