Senior Marketing Events Manager

2 months ago

Vancouver, British Columbia, Canada T-Net British Columbia Full time
Senior Events Marketing Manager

Clio is revolutionizing the legal industry, and we're seeking a seasoned Senior Marketing Events Manager to lead our Marketing team's conference initiatives.

This role can be based in one of our Canadian offices (Burnaby, Calgary, or Toronto), remotely across Canada, or a combination of both.

As a Senior Marketing Events Manager, you will develop and execute a comprehensive plan to drive registrations, attendees, and achieve ticket revenue targets for the Clio Cloud Conference, the premier conference in the legal sector.

You'll collaborate with the ClioCon core team to contribute to the conference's vision, execution, and attendee experience.

You will work closely with the Marketing team and internal customer-facing teams to map out and execute the plan to hit our registration numbers and ticket revenue targets.

Our dynamic team is data-driven and results-focused on meaningful engagement with the legal community, our customers, and our prospects to support our business goals.


The Affinity team has a diverse portfolio:
managing bar partnerships, live events, monthly meetups, Clio's CLE webinars, and marketing the Clio Cloud Conference.

You're passionate about the world of events, thrive in an ever-changing environment, and want to see real-world results from the projects you help drive.

  • Develop and evolve an overall conference marketing strategy, including pass sales forecasting to meet revenue targets, external campaigns and partnerships, and other initiative projects that elevate the conference brand and grow the conference reach;
  • Make recommendations and proactively measure and report on campaign performance, revenue and pass sales, budget, and the conference's overall impact on the business;
  • Lead the ClioCon Marketing Squad and other cross-functional steering teams to align on needs, drive results, and move projects forward.

This includes project managing, mentoring, coaching, and providing and receiving feedback;

Manage multiple projects and priorities at once, with the capacity to execute against the current year's conference while also looking ahead and executing against future years;

Solicit and aggregate market intelligence, as well as feedback from conference attendees and key stakeholders, to incorporate into a strategy and plan around how we improve the conference experience year over year;

Manage external vendor relationships and contract lifecycles, including vetting and presenting solutions to the conference team that maximize ROI and attendee experience;

Working with internal stakeholders to maximize attendee experience at the conference, including crafting the conference agenda, attracting industry speakers and topics, sourcing keynote speakers, and ensuring that our conference theme and company goals are woven into the overall attendee experience;

5+ years in marketing events and/or marketing program management;

An entrepreneurial mindset with creative problem-solving skills;

A master at working cross-functionally and getting buy-in from Senior Leaders;

Experience handling and negotiating event and vendor contracts;

Experience selling out large-scale events that are in-person, virtual, or a combination of both;

Experience with the legal industry;

Ability to navigate Asana, Excel, and Salesforce with ease;

Experience leveraging communities and partners to drive ticket sales and conference engagement;

We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.

Competitive, equitable salary with top-tier health benefits, dental, and vision insurance;

Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, and Dublin) to be in office min. Flexible time off policy, with an encouraged 20 days off per year.

Clio is more than just a tech company - we are a global leader that is transforming the legal experience for all by bettering the lives of legal professionals while increasing access to justice.

Diversity, Inclusion, Belonging and Equity (DIBE) & Accessibility;

We are dedicated to diversity, equity and inclusion.

We pride ourselves in building and fostering an environment where our teams feel included, valued, and enabled to do the best work of their careers, wherever they choose to log in from.

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