Director of Consumer Marketing

3 weeks ago


Windsor, Ontario, Canada Rovio Full time
Job Title: Director of Consumer Marketing

Rovio, a leading entertainment company, is seeking a highly skilled Director of Consumer Marketing to join our team. As a key member of our marketing organization, you will play a pivotal role in shaping the long-term success of our key games portfolio.

Key Responsibilities:
  • Develop and execute comprehensive long-term consumer marketing strategies aligned with each game's ambitious growth objectives.
  • Collaborate closely with game studios' marketing leaders and cross-functional growth teams to ensure marketing efforts are closely aligned with product goals and market opportunities.
  • Lead the charge in developing creative and innovative marketing campaigns that effectively captivate high-value audiences and drive engagement and revenue growth across our games.
  • Oversee the development of multi-quarter and annual marketing plans, outlining key initiatives and performance metrics.
  • Provide mentorship, guidance, and inspiration to our marketing teams, fostering a culture of innovation, collaboration, and excellence.
Requirements:
  • Proven experience in consumer marketing, with a track record of successfully developing and implementing long-term marketing plans that have resulted in significant customer growth.
  • Deep understanding of digital marketing channels, platforms, and trends, with proficiency in performance marketing, branding, community, and user acquisition strategies.
  • Highly creative and innovative strategic thinking, with the ability to take bold bets based on deep customer insight.
  • Strong analytical skills, with the ability to interpret complex data and metrics to drive actionable insights and recommendations.
  • Excellent communication, presentation, and interpersonal skills, with the ability to effectively collaborate and influence cross-functional teams.

Rovio is committed to providing reasonable accommodations for qualified individuals with disabilities or special needs in our working environment and job application procedures. We make all reasonable accommodations for persons with disabilities or who otherwise need support to thrive in the workplace. We are committed to continuously improving workplace accessibility. If you have any questions before applying, please write to us at .



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