Media Planning Director

1 month ago

Toronto, Ontario, Canada Other Full time
Role Overview

Other. is a leading Canadian advertising agency seeking a highly skilled Associate Director of Media Planning and Strategy to join our team. As a key member of our media planning team, you will be responsible for leading client relationships and developing strategic media plans to drive business growth.

Key Responsibilities
  • Lead the media planning component of key client relationships and provide strategic guidance to ensure successful campaign execution.
  • Develop and implement media plans that meet client KPIs and drive business growth.
  • Represent the media planning team on client-facing communications, including briefings, statuses, and presentations.
  • Oversee the development of media plans with support from junior team members and ensure high-quality deliverables.
  • Proactively analyze performance and collaborate across departments to optimize plans and achieve client KPIs.
  • Generate and communicate key program insights and actions directly to clients.
  • Oversee day-to-day work, monitor team metrics, and identify areas for individual growth and development.
Requirements
  • Minimum + years of experience in media planning and buying.
  • Working knowledge of Meta Ads and Google Ads.
  • Strong analytical skills and ability to interpret data to derive insights.
  • Highly organized and able to bring a high level of passion and energy to internal and external dealings.
  • Ready to lay down roots at one organization and build their career as the company grows.
About Our Team
  • We are an award-winning, Globe & Mail Top Growing Company.
  • We offer competitive compensation bands and a strong total compensation package.
  • We have a permanent flexible hybrid-working model that allows for better work-life balance and control over your time.
  • We have two great offices in Toronto and Ottawa with access to free coffee, snacks, and wellness rooms.
  • We have a strong engagement and DEI within the organization.

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