Digital Communications Specialist

1 month ago

Victoria, British Columbia, Canada Mediabistro Full time
Role Overview

We are seeking a skilled Digital Communications Specialist to join our team in Victoria, British Columbia. As a key member of our Corporate & Investor Relations department, you will be responsible for creating engaging digital content and campaigns to support our brand and reputation.

Key Responsibilities
  • Develop and implement a website content strategy to address the latest trends, content gaps, and audience preferences.
  • Create compelling digital content, including web pages, social media posts, and videos, to support our brand and reputation.
  • Monitor and evaluate website performance and digital content campaigns using analytical tools.
  • Collaborate with internal and external partners to conceptualize, implement, and introduce new web pages, hubs, and tools for the website.
  • Partner with the Manager, Corporate & Brand Communications, on the maintenance of website governance documentation.
Requirements
  • Bachelor's degree or diploma in communications, marketing, digital media, English, or a related area of study.
  • Four to six years of experience in digital communications, including content planning and creation, content marketing, and optimizing campaign performance through data analysis.
  • Experience within an institutional investment management and/or financial services organization is an asset.
  • Accreditations with the International Association of Business Communicators or the Canadian Public Relations Society are an asset.
What We Offer
  • A competitive total rewards package, including a performance-based incentive plan, comprehensive health & dental benefits, a defined benefit pension plan, and paid time off.
  • A dynamic and inclusive work environment that values diversity and fosters an inclusive culture.
  • Opportunities for professional growth and development, including training and mentorship programs.

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