Data & Insights Analyst

Position: Data & Insights Analyst Classification: RO 24

Salary:
$80,703.86 to $91,936.08 Status: Full time, permanent

Location:
Vancouver, BC Work Option: Hybrid Flexible work options are available, subject to an approved telework agreement; Hybrid work is available for employees residing within the Vancouver, Coast and Mountains (VCM) region and enables employees to telework from their home up to 3 days a week with in office days on Wednesdays and Thursdays. Closing Date: September 18, 2026 at 4:00pm Position #: 00129441 Competition #: DBC 2026-10 You must be a Canadian citizen or permanent resident to apply for this full-time opportunity. The initial salary for this position will start at the beginning of the listed salary range with the opportunity to advance up the pay grid in annual increments. An eligibility list may be established. At Destination BC, we are passionate about showcasing the transformative power of British Columbia’s travel experiences with the world. As a Provincially funded Crown corporation, we support BC’s tourism industry through global marketing, destination development, industry learning, community programs, and visitor services. Recognized globally for our authentic brand, award-winning marketing, and innovative destination management, we work collaboratively to strengthen BC’s tourism industry.

We offer
exciting and meaningful work in a supportive, inclusive environment that values learning and professional growth. Our flexible work policy balances in-office collaboration with working from home, creating optimal conditions for both employees and the organization. This position is part of our hybrid model, where employees work in the office on Wednesdays and Thursdays and have the flexibility to work from home on other days. Destination BC is committed to diversity, equity, and inclusion and welcomes applications from all qualified candidates. If you require accommodations during the hiring process, please contact dbccareers@destinationbc.ca. We are also committed to providing workplace accommodations for employees with disabilities, ensuring you have the support needed to perform your best work both during the hiring process and throughout your employment with us. The Indigenous Applicant Advisory Service is available to Canadian Indigenous (First Nations [status or non-status], Métis, or Inuit) applicants. Indigenous applicants can contact this service for personalized guidance on the BC Public Service hiring process including job applications and interviews. Learn more about our programs and services at www.
DestinationBC.ca. PURPOSE OF POSITION Reporting directly to the Manager, Digital Analytics, the Data & Insights Analyst uses a blend of analytical, mathematical and technical skills to produce data-driven insights that drive business results at Destination BC and for BC’s tourism industry. The Data & Insights Analyst will lead medium to large scale projects undertaking fully independent professional data analysis of tourism statistics (e.g. economic indicators), implementing components of Destination BC’s Data & Analytics Strategy and contributing to the success of Destination BC and BC’s tourism industry which consists of 19,748 tourism-related businesses and employs 149,900 tourism employees. The position turns tourism, business, and partner data into clear, actionable insights that support strategic and operational decision-making. SPECIFIC ACCOUNTABILITIES
- Leads data analysis and/or data science projects by defining project scope and objectives, determining data requirements, and translating findings into actionable recommendations for program and partner decision-making.
- Provides leadership in identifying and prioritizing data and insights that support Destination BC programs and BC’s tourism industry.
- Applies statistical, analytical, and data visualization techniques to model complex business problems, identify opportunities, develop scalable analytical solutions, and communicate actionable insights to diverse audiences
- Provides expert advice, including recommendations and briefings, to Destination BC’s Executive team and senior management, based on analytical findings, to influence strategic and operational decisions.
- Prepares highly technical and science-based reports and documents (i.e. ministry submissions, standards of practice, internal briefing notes, feasibility reports, evaluation reports, presentations) and other project management documents.
- Researches and evaluates current data science practices, including techniques and tools in machine learning, deep learning and artificial intelligence.
- Participates in stakeholder consultations to define program priorities, key performance indicators, and resolve conflicts.
- Promotes, builds and maintains working relationships with internal and external partners, and stakeholders (i.e. government ministries, government agencies, tourism industry regions, communities, and secto