Brand Partnership Manager

Tuesday, February 4, 2025

COMPANY OVERVIEW:
The Globe and Mail is a national icon and one of Canada's most recognized media brands. We proudly serve as a trusted destination for Canadians seeking the highest caliber of journalism, and we've garnered international acclaim for our data visualization, design, and creative storytelling.

We are committed to fostering diversity and inclusivity by reflecting all Canadians in both the stories that we tell and the composition of our workforce. We are proud partners with organizations like Indigenous Works, Pride at Work, and the Canadian Centre for Diversity and Inclusion. Recognizing the importance of work-life balance, we offer flexible work arrangements and support programs. We also invest in our employees' growth through training and mentorship opportunities, enabling you to expand your skills and embrace new challenges.

No matter your position at The Globe, you'll be an integral part of an organization dedicated to making a positive difference in Canada. Join us.

POSITION OVERVIEW:
Being part of The Globe and Mail team requires a passion for excellence and an unwavering commitment to innovate in a fast-paced and dynamically evolving environment. Demonstrating these characteristics in the workplace every day is what makes our people the foundation of our success. We support a culture in which employees can live their ideals, develop their abilities, creatively contribute to the success of the organization and be recognized, appreciated and rewarded for doing so. If you are the best in your field, we'd like to hear from you.

Reporting to the Group Client Directors, the Brand Partnership Manager plays an integral role in developing strategic, high impact transactional and custom media solutions leveraging Globe Media Group assets including: print, digital, events, podcast, and custom content. Experience within luxury retail, B2B and CPG categories is an asset.

KEY RESPONSIBILITIES:

1. Maintain and grow client relationships at a senior level, including agency clients and client direct.
2. Meet and exceed quarterly and annual revenue targets and sales KPI’s.
3. Commitment to excellence in sales disciplines, including pipeline management, forecasting, and CRM.
4. Prospecting and new business development: establish new relationships and drive new business growth from net new accounts and new lines of business within active accounts.
5. Employ consultative sales approach to uncover client needs and insights to inform your solutions to deliver optimal business outcomes for your clients.
6. Collaborate with a cross-functional team to develop strategic solutions and deliver winning proposals that meet and exceed client needs and expectations.
7. Work with the Media Strategists, Content Studio, Product Team, Revenue Management, and Program managers to ensure quality in execution, packaging, and pricing.
8. Together with ad operations, monitor campaign performance, delivering timely insights and optimization strategies to deliver on client KPI’s.

QUALIFICATIONS:

1. Bachelor’s Degree or related College Diploma with a minimum of 8 years of professional experience in a related field (Advertising, Marketing, Media Sales).
2. Proven track record of success in delivering on sales and revenue objectives.
3. Demonstrated passion for the media industry and delivering solutions to meet and exceed client objectives.
4. Established relationships with senior media buyers and planners (agency and client).
5. B2B and B2C category fluency.
6. Digital sales experience and understanding of digital marketing, data, and programmatic.
7. Experience in solution selling, content marketing, and integrated solutions across print, digital, video, podcast, and events.
8. Strong strategic account planning skills to develop, retain, and grow business.
9. Strong communication, interpersonal, and presentation skills.
10. Strong collaboration skills and ability to confidently lead a cross-functional team.
11. Experience in forecasting, pipeline management, and CRM.
12. Microsoft Office capability with proficiency in Excel and PowerPoint skills.

The Globe’s mission is to deliver essential content – news, information, analysis, and insights – for aspiring individuals and strong communities. The Globe is committed to providing a respectful and inclusive workplace that upholds our values of integrity, collaboration, innovation, and accountability.

WE OFFER:

1. Competitive compensation to ensure we hire, retain, and reward team members.
2. Hybrid work environment that promotes work-life balance.
3. Generous vacation and flexible work arrangements.
4. Parental leave top-up.
5. Competitive health and dental benefits.
6. Annual wellness subsidy.
7. On-site chiropractor and registered massage therapist.
8. Employee and family assistance program.
9. Free digital subscription to globeandmail.com and 40% off other Globe products.
10. Education assistance for external training courses.

SUPPORTING YOUR GROWTH:

1. We are committed to creating equitable opportunities for all employees, to enable everyone to reach their full potential. This commitment is embedded in our strategic plan and core values.
2. There are lateral and upward advancement opportunities for rewarding and developing careers.
3. We believe in mentorship and collaborative peer-to-peer learning and have both formal and informal programs in place to encourage knowledge-sharing.
4. We support continuing education and provide both internal and external opportunities for training and development.

VACCINATION POLICY:
All offers of employment with The Globe and Mail are conditional upon the candidate being Fully Vaccinated. To be Fully Vaccinated is defined as someone who has received the full series of a vaccine or a combination of vaccines accepted by the Government of Canada (currently Pfizer, Moderna, AstraZeneca, Janssen) and has received the last dose at least 14 days prior to their start date. To prove they are Fully Vaccinated, all new hires will be required to provide evidence by emailing a copy of their vaccine dose administration receipt(s) to Human Resources prior to their start date. Those seeking exemption based on one or more of the protected grounds in the Human Rights Code will need to provide their request for accommodation to Human Resources for approval. If the accommodation request is not approved and the candidate is not Fully Vaccinated, any offer of employment will be revoked.

THE GLOBE AND MAIL IS DEDICATED TO DIVERSITY AND INCLUSION IN THE WORKPLACE
The Globe and Mail is committed to fostering an inclusive, accessible work environment, where all employees feel valued, respected, and supported. We believe this strengthens our business and our journalism. We welcome and encourage applications from individuals from all groups, regardless of race, ethnicity, culture, gender, sexual orientation, religion, socio-economic status, age, and physical ability. As required by the Federal Contractors Program, The Globe also tracks the proportion of staff in the four Employment Equity categories (Women, Aboriginal Peoples, Persons with Disabilities, and Members of Visible Minorities) to ensure we are reflecting the areas in which we work.

The Globe and Mail offers accommodation for applicants with disabilities as part of its recruitment process. If you are contacted to arrange for an interview, please advise us if you require an accommodation.

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