Marketing & Sales Campaign Specialist

3 weeks ago

Markham, Ontario, Canada Metergy Solutions Inc. Full time
About Metergy Solutions Inc. ("Metergy")

As one of North America's most experienced submetering providers, Metergy Solutions has brought turnkey solutions to clients for over 20 years. Metergy supplies, installs and remotely reads meters to measure individual suite consumption of electricity, water, gas, and thermal energy in multifamily and commercial buildings, and bills and collects the utility consumption.

Our innovative Submetering as a Service (SaaS) model generates long-term recurring revenue and has been proven to reduce in-suite energy consumption by an impressive 40%, significantly advancing our clients' decarbonization efforts. This outstanding performance has enabled Metergy to issue green bonds and secure green financing, fueling our sustained growth and creating extraordinary career opportunities for our team.

As the #1 submeter provider in the New York and Canadian markets, and one of the largest in North America, Metergy boasts over 850,000 contracted meters, issues more than 2 million utility invoices annually, and employs over 400 dedicated team members. Our successful acquisitions have consistently exceeded expectations, unlocking immense growth potential.

Metergy is proudly a portfolio company of Brookfield Infrastructure Partners, one of the world's largest investors, owners, and operators of infrastructure assets across the utilities, transport, energy, data, and sustainable resources sectors. This partnership provides Metergy with access to substantial capital, infrastructure investment expertise, and a global reach, positioning us for continued success and innovation

Our Mission

Provide building owners and occupants with accurate and reliable utility consumption data through market-leading expertise in turnkey submetering and billing, while fostering a workplace with inspired team members empowered to do more good.

Position Summary

As the Marketing & Sales Campaign Specialist at Metergy Solutions Inc., you will lead the development and execution of innovative marketing and sales strategies to enhance our brand presence and drive engagement across various platforms. You will collaborate closely with the Sales & Marketing team to create compelling content, manage campaigns, and analyze performance metrics, ensuring alignment with corporate and business objectives.

Responsibilities:

- Content Development & Marketing Strategy:
- Create and manage high-quality marketing content, including blogs, whitepapers, sales communications, and collateral that reflects our brand voice and supports business goals
- Develop, execute, and track comprehensive marketing and sales campaigns to drive engagement and conversions
- Lead the design and implementation of new marketing initiatives including, client facing collateral, product launches, and brand building
- Analyze market trends and customer insights to inform content strategy and campaign optimization

- Campaign Management & Analytics:
- Oversee the planning and execution campaigns, ensuring alignment with overall marketing strategies and objectives
- Monitor, analyze, and report on campaign performance metrics, providing actionable insights to enhance future initiatives
- Collaborate with cross-functional teams to ensure cohesive messaging and branding across all channels

- Collaboration & Stakeholder Management:
- Manage relationships with external agencies and partners to optimize marketing efforts and achieve desired outcomes
- Work closely with internal teams to coordinate marketing initiatives, ensuring seamless execution and alignment with corporate strategies

What You'll Bring to This Role:

- Proven experience in sales and marketing and content creation, particularly in a B2B context
- Strong analytical skills, with the ability to translate data into effective marketing strategies
- Excellent communication and project management skills, with the ability to prioritize and meet deadlines
- A self-starter attitude with a passion for driving results through innovative marketing solutions

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field
- Minimum of 5 years of experience in marketing and campaign management
- Proficient in marketing analytics tools and CRM platforms, including Salesforce
- Strong skills in content creation and familiarity with digital marketing tactics
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) with a keen eye for detail and aesthetics, is considered an asset

Metergy's recruitment process includes accommodation for applicants with disabilities. All accommodations will consider the applicant's accessibility needs due to disability and are available upon request.

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