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Social Media Specialist

1 month ago

Edmonton, Alberta, Canada BIS Safety Software Full time
Do you have a passion for building vibrant communities and fostering connections? Are you a social media pro who thrives on creativity and strategy? If so, we'd love to hear from you

BIS Safety Software is a fast-paced, high-growth organization providing leading software for the safety industry. We're looking to add a dynamic Social Media Specialist to our team who will strongly influence the growth, engagement, and development of our community.

About the Role

In this role, you'll take the lead in building and managing our community from the ground up, creating meaningful connections with our audience and ensuring our messaging is conversational while also resonating across multiple channels. You'll be the go-to expert on community engagement and social media strategies, crafting compelling content and fostering conversations that drive our mission forward. The majority of your time will be spent building and refining Health and Safety community relationships, while leading social media engagement and communicating with our clients and community members through avenues such as newsletters and blogs.

This is an in-person role based at our Sherwood Park office.

In this role, you will be expected to:

- Build and Maintain a Community Database: Build and manage a database of community members, capturing leads from our website and determining engagement strategies.
- Engagement Strategies: Design and implement a long-term strategy to foster a robust, engaged community that aligns with business goals and supports brand growth.
- Collaboration and Partnerships: Act as a liaison between our organization and our community, identifying opportunities for collaboration, partnerships, and mutual growth.
- Coordinate Social Media Engagement: Organize initiatives such as podcasts, social media posts, magazine features, webinars, and networking events for community members to engage with.
- Manage Community Platforms: Manage and engage with the HSE community across platforms, including responding to messages, comments, and mentions on YouTube, LinkedIn, and Facebook.
- Ensure Brand Consistency: Maintain consistent voice, tone, and messaging across all platforms.
- Stay Updated on Trends: Stay informed about industry and social trends, leveraging them to adapt engagement efforts and ensure the community remains vibrant and relevant.
- Connect with Clients: Act as the main point of contact for client inquiries related to engagement opportunities.
- Optimize Engagement Metrics: Monitor community health and engagement metrics, such as participation rates, retention metrics, and Net Promoter Scores (NPS), using insights to optimize strategies.

You might be the right fit if you:

- Thrive on engaging with people and building meaningful connections.
- Have exceptional organizational skills and can effectively manage a growing community database.
- Understand how to nurture and grow a community, creating lasting engagement.
- Understand what drives engagement and can create standout taglines and email campaigns.
- Possess excellent organizational skills and can manage a robust content calendar effectively.
- Are curious and creative, bringing fresh ideas to community building and social media strategy.
- Have experience growing online communities and managing social platforms.

Bonus points if you:

- Have expertise in analyzing social media metrics to adjust strategies and drive growth.
- Are familiar with tools for list building and email marketing.
- Have a track record of building strong, engaged networks in previous roles.

$60,000 - $70,000 a year
Salary ranges are based on experience, reflecting the unique skillset each individual brings to the role.

Job ID#T202502-07CCM

Why join us

At BIS, we pride ourselves in being very entrepreneurial in nature. Our office is an open environment that lends itself to collaboration and organic learning. We integrate new ideas and best practices quickly when they further the development of our software and company. This flexibility is a key part of our culture and a reflection of our insightful and collaborative team.

Another key part of our culture is our purposeful avoidance of titles. We don't use job titles as they don't reflect the value we place on humility. And we lead with our heart, treating all our customers and team members with integrity and compassion.

We are looking for like-minded individuals who are interested in growing with us.

In addition, we also offer the following:

Comprehensive benefits package

Health spending account

Growth opportunities

Flexible working hours

On-the-job training

Work-life balance

Free on-site parking

Team Recognition Points

Social committee

Fun, open and collaborative environment

Be More Than an Employee

BIS is a company where you can not only grow your career but also share in the success you help create. Our Employee Stock Ownership Plan (ESOP) allows you to own a piece of the business and build equity in the company's future.

We'd love to hear from you

If this describes you, please submit a creative application that is sure to grab our attention. Submit your résumé and cover letter in confidence through this posting.

Visit our Careers Page to learn more.

We sincerely thank all applicants for their interest, however, only applicants selected for interviews will be contacted.

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