Strategic Digital Marketing Consultant

Strategic Digital Marketing Consultant (Agency Services for Automotive Clients)
Help Auto Dealers Succeed in a Digital-First World

About the Role:

At C-4 Analytics, we don’t sell products. We don’t sell ad packages. We don’t sell a checklist of services. We sell strategy, integration, results.

We’re looking for a strategic, consultative seller to help dealerships and automotive groups drive real growth through advanced digital marketing services. At C-4 Analytics, we don’t sell bundles of products. We provide a consultative suite of services that include thinking, insights, and performance-driven strategies tailored to each client’s needs.

If you know how to uncover business problems, design compelling solutions, and win trust with smart strategy—not just packages—we want to hear from you.

Who We Are Looking For:

C-4 Analytics is a smarter way for dealerships to win in a world where the consumer journey is dynamic, digital-first, and full-funnel.

What we need from you:

- Your benefits-led, consultative approach is highly effective in building trust with clients regarding their digital marketing services. You understand that real ROI is achieved by connecting all elements—including paid media, SEO, analytics, creative, video, and conversion optimization—rather than simply checking off individual tasks.

- You know how to build value, not volume.

- You’re fluent in diagnosing client challenges and providing solutions.

- You’ve worked at a digital agency, marketing services firm, SaaS platform, or consulting group that included automotive dealerships or OEMs in their verticals.

- You are located in the Western Region of Canada (Victoria to Manitoba).

Who This Is Not For:

Let’s be clear: This is not a role for someone who waits for leads to come across their desk or sells static off-the-shelf advertising packages or simply pushes a catalog of products. We’re looking for someone who can architect a sales solution to meet client needs.

What We Do—and What You’ll Sell:

We deliver Advanced Automotive Marketing for a Digital-First World.

We work exclusively with automotive clients: from single-point dealerships to large dealer groups and Tier 2/Tier 3 entities.

That means:

- Helping dealers dominate their market through channels such as search, video and social, yes—and also ensuring their website converts.

- Building awareness and driving leads—and also connecting media performance to inventory, behavior, and outcomes.

- Giving clients visibility not just into performance metrics—but into how to make smarter decisions with their budget.

You’ll be selling a solution that outthinks the competition, not outspends it.

What You’ll Do:

- Prospect and build relationships with dealership decision-makers (GMs, Dealer Principals, Marketing Directors)

- Lead strategic discovery conversations that connect to a client’s business pain—not just ad spend

- Sell the full range of C-4 services and help clients understand how we optimize in-market performance, improve ROI, and grow share

- Close new business with a clear, confident point of view—and a system that is proven to generate results for clients

Success Looks Like:

- You consistently generate new business through smart targeting and deep discovery

- You maintain a healthy pipeline and build trust through insight, not push

- You guide prospects toward long-term partnerships, not one-time wins

- You thrive in a fast-paced agency environment with support from world-class marketers

What You Bring:

- 3+ years of B2B digital-first marketing agency services

- Experience selling to complex buyers with multiple stakeholders

- Strong communication, storytelling, and negotiation skills

- Ability to sell value, outcomes, and strategic thinking

- Comfort navigating CRM tools, reporting dashboards, and media strategy basics

Travel Expectations:

Forget restrictive territories. As a Strategic Digital Marketing Consultant, you’ll partner directly with our Sales Enablement team to build a highly targeted and strategic prospect list. This data-driven approach means your focus will be on the highest-potential accounts, with the volume adjusted to reflect market opportunity and population density. You'll work with Sales Operations throughout your certification to continuously refine and optimize this list for maximum success.

Travel to client sites, conferences, or internal summits will be required.

Compensation:

Compensation: We offer a competitive salary commensurate with experience and qualifications. The salary range for this position is $90,000-$120,000 (CAD) per year. The starting annual on-target earnings for this position is up to $200,000 (CAD). The final salary will be determined based on factors such as skills, knowledge, and demonstrated expertise.

Please note that the commission structure for this position is uncapped, and provides unlimited earning potential.

In addition to the base salary, we provide a comprehensive benefits package that includes health insurance, retirement plans, paid time off, and professional development opportunities.

Please note that the stated salary range is flexible and negotiable based on individual qualifications and fit for the role. We encourage candidates to discuss their salary expectations during the interview process.

Why C-4 Analytics:

We’re one of the most respected digital agencies in the automotive space—with a reputation for getting results. We believe in real results, radical transparency, and relentless curiosity.

You’ll join a team that challenges each other, supports each other, and never stops evolving.

We don’t over-promise: we over-deliver. We provide real value to our clients because we really value them as partners.

We love Google and Facebook, but also love Instagram and Bing. We innovate, educate and instigate. We are forward-thinking, but we learn from the past. We are results-driven and our strategies drive results.

We believe in strategy, transparency, and performance. We believe traditional vs. digital is an outdated debate. And we believe that your sales career should evolve just as fast as the market does.

Ready to Sell Something Smarter?

Apply now if you’re ready to ditch the script, ditch the “package,” and start selling true marketing performance.

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