Product Manager
2 weeks ago
OEM 售前产品工程师(北美区) - Base Canada
Location: Toronto Canada-based, with travel across North America
一、岗位职责(Responsibilities)
1. 主导北美 OEM 市场从0到1的产品拓展
2. 作为 Imou 北美市场的“本地产品先锋”,深度参与区域经营目标制定,承担产品营收与毛利达成责任;通过敏锐的产品洞察和本地化策略设计,推动智能安防产品在加拿大及美国 OEM 客户中的落地。
3. 构建本地市场需求图谱与竞争格局分析
4. 深入调研北美智能家居与安防市场(消费级 & 商业级),系统梳理存量市场结构、增量机会点、主流技术路线、用户使用习惯及采购偏好;识别主要竞争对手(如 Ring, Arlo, Eufy, SimpliSafe 等)的产品策略与差距,输出可指导产品定义与定价的关键洞察。
5. 打造高竞争力的GTM策略并推动落地
6. 主导面向OEM客户的本地化上市策略(Go-To-Market),涵盖:市场调研 → 客户画像 → 产品定位 → 解决方案包装 → 销售工具开发 → 渠道培训 → 上市后复盘闭环;确保产品快速被客户接受并实现转化。
7. 搭建区域产品体系与生命周期管理机制
8. 基于市场需求与客户反馈,协同总部产品团队优化产品组合策略(SKU规划、功能优先级、成本控制),提出定制化模块建议(如云服务对接、本地合规认证、语音助手集成等),提升Imou平台在OEM合作中的适配性与灵活性。
9. 成为客户与总部之间的“关键连接者”
10. 主动建立与北美核心OEM客户的沟通通道(定期拜访、Roadshow、联合研讨会等),收集真实需求、痛点与竞品动态;牵头协调研发、供应链、法务等中后台资源,快速响应客户技术问题与项目挑战,降低客诉风险,提升客户满意度与黏性。
11. 反向赋能总部产品决策
12. 将一线市场声音结构化输出为产品需求文档(PRD)、趋势报告或战略建议,帮助总部更精准地理解北美用户行为、监管环境(如FCC、UL、Privacy Laws)和技术演进方向,推动全球产品迭代升级。
二、任职要求(Qualifications)
1. 学历与经验
2. 本科及以上学历,电子工程、计算机科学、市场营销或相关专业优先;
3. 至少 3年以上海外安防公司工作经验,有 北美市场(尤其是加拿大/美国)长期生活或工作经历者优先。
4. 行业背景与产品Sense
5. 熟悉消费类电子产品、智能硬件、IoT 或安防监控领域,对智能家居生态(如Google Home, Alexa, Apple HomeKit)有深刻理解;
6. 具备优秀的产品思维,能从客户应用场景出发,将模糊需求转化为清晰的产品解决方案。
7. OEM/ODM客户合作经验
8. 有直接服务北美本土品牌商、渠道商或系统集成商的经验,了解其采购流程、技术评估标准、NPI(新产品导入)节奏;
9. 熟悉模组化设计、SDK开放、白牌/贴牌合作模式者优先。
10. 语言与沟通能力
11. 英语流利(听说读写无障碍),能够独立主持客户会议、撰写技术方案与商业提案;
12. 具备出色的跨文化沟通能力和谈判技巧,能在多元团队中高效协作。
13. 核心素质
- 强烈的结果导向意识,能承受创业型岗位的压力与不确定性;
- 极强的学习能力与适应力,善于在信息不全的情况下做出判断;
- 自驱力强,具备“主人翁”精神,愿意深入一线解决问题;
- 长期主义思维,认同中国品牌出海的使命与价值。
1. 加分项(Preferred Qualifications)
- 有安防摄像头、Wi-Fi设备、AI边缘计算等相关技术背景;
- 熟悉北美网络安全、数据隐私法规(如CCPA, PIPEDA);
- 可接受 occasional travel to U.S.
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