Communications Specialist

1 month ago

Toronto, Canada Ministry of Francophone Affairs Full time

Leverage your deep understanding of Ontario's Francophone community and your bilingual communication skills to maintain an ongoing dialogue between the ministry and the community. Build and maintain strong relationships with stakeholders, and use your expertise in media relations and issues management to address emerging trends. This role offers the opportunity to develop strategic communications plans, participate in media relations, and support the development of digital communication, all while fostering effective working relationships and leading communication initiatives. If you are passionate about the Francophonie, want to make a difference and have the skills to drive impactful communication strategies, we want to hear from you
**OPS Commitment to Diversity, Inclusion, Accessibility, and Anti-Racism**: We are committed to build a workforce that reflects the communities we serve and to promote a diverse, anti-racist, inclusive, accessible, merit-based, respectful and equitable workplace.

Visit the **OPS Anti-Racism Policy** and the **OPS Diversity and Inclusion Blueprint** pages to learn more about the OPS commitment to advance racial equity, accessibility, diversity, and inclusion in the public service.

We offer employment accommodation across the recruitment process and all aspects of employment consistent with the requirements of Ontario's **Human Rights Code**. Refer to the "How to apply" section if you require a disability-related accommodation.
**What can I expect to do in this role?**: In this role, you will:

- consult with MFA management to provide expert advice on communications plans, strategies, policies, programs, and services, including brand promotion and information presentation for target audiences.
- develop comprehensive communications plans for new policies, programs, and stakeholder relations, ensuring integration with policy and program development from inception.
- coordinate communication products by planning, developing, and establishing project plans, priorities, timelines, and managing contracts with suppliers.
- provide bilingual communications services by preparing announcements, news releases, speeches, web pages, and other materials, ensuring accuracy and consistency.
- engage in media relations by crafting key messages, supporting public-facing communication efforts, and collaborating with media relations teams from other ministries to ensure a consistent voice.
- monitor media coverage to identify and analyze media coverage, ensuring accuracy and recommending appropriate responses, while managing contracts with media monitoring vendors.
- prepare and distribute daily news clippings to relevant stakeholders and prepare issue and briefing notes.
- evaluate the effectiveness of communications plans by identifying media trends and recommending new or revised strategies and tactics.
- liaise with other ministries to ensure compliance with MFA bilingual communications guidelines for all communication products related to new programs and initiatives.
- support digital communications by overseeing and updating MFA website content to ensure it aligns with organizational standards, including accessibility. Additionally, actively plan, create content, and collaborate with partner ministries to enhance the ministry's presence on social media platforms.

**How do I qualify?**:
**Mandatory**: You must possess oral and written French language skills at the superior level. Your proficiency level will be confirmed before hire.
**Communication Skills**: You can demonstrate:

- an understanding of Ontario's Francophone community and incorporating Francophone culture, concerns, and issues into communication strategies, policies, programs, and services
- an ability to write a variety of materials, including news releases, statements, issue notes, strategies, and speeches
- an ability to craft clear and persuasive messages for different audiences and platforms
- proficiency in digital and social media platforms, including knowledge of content management systems, managing online communities, and monitoring social trends to inform communication strategies
- knowledge of media organizations and relations, advertising, and publication production techniques
- an ability to write and edit in both English and French

**Analytical Skills**: You can demonstrate an ability to:

- coordinate and integrate communications activities with policy and program development
- assess communication requirements for target audiences and develop communication strategies, products, and services
- evaluate and identify communication concepts and messages
- establish project plans and schedules

**Organization and Prioritization Skills**: You can demonstrate:

- an ability to organize and prioritize tasks effectively, ensuring that numerous tight deadlines are met

**Interpersonal and Consultation Skills**: You can demonstrate:

- presentation and interpersonal skills with the ability to foster effective working

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