Social Media Manager

2 months ago

Toronto, Canada Clio Full time

-Clio
is more than just a tech company-we are a global leader that is transforming the legal experience for all by
bettering the lives of legal professionals
while
increasing access to justice

Summary:
Clio is more than just a tech company—we are a global leader transforming the legal experience for all by bettering the lives of legal professionals while increasing access to justice. We are leading a search for a Social Media Manager to join our Corporate Communications team within our Content and Communications Team in Toronto, Vancouver or Calgary.

What your team does:
Clio’s Corporate Communications team knows how to tell a story and get people excited. We know what it takes to cut through the noise and love to win. We shape Clio’s brand awareness, brand credibility, and public relations with partners in media, influencers, and the rapidly expanding #legaltech community. We are responsible for organic social media engagement, thought leadership, and outreach to media and the public.

Who you are:
You are a triple threat: a creative writer, a whip-smart conversationalist, and a planner of engaging campaigns. You’re a great storyteller. You love to write and record compelling content and can work collaboratively with our creative team to bring your campaigns to life. You’re well-organized and will incorporate multiple strategic corporate initiatives into a broad social calendar.

You’re excited by the unlimited potential of working for an industry leader that is mission-driven in every aspect of the business. The best part? We think social can and should be fun. Your improvisation skills are just as important as your ability to plan and execute long-term content calendars.

What you’ll work on:
- Brand awareness and credibility: Create compelling organic social media content tailored to multiple audiences engaged with the Clio brand and key initiatives.- Community engagement: Be responsive to conversations with Clio’s customers and #legaltech influencers, while also managing online communities by addressing customer inquiries and fostering positive brand interactions.- Hiring initiatives: Engage with our prospective talent networks to share our award-winning corporate culture, promoting Clio as a great place to work.- Content planning: Create and maintain Clio’s organic social media calendars, ensuring alignment with broader company goals.- Organic social listening and research: Monitor performance and seek trends for content that will guide engagement efforts while expanding our audience reach.- Collaborative initiatives: Participate with adjacent teams for social media planning around Clio’s products and enhancements.- Video content creation: Develop engaging short-form videos, particularly for platforms like Instagram, TikTok, and LinkedIn, utilizing mobile video editing skills.- Cross-department collaboration: Work closely with departments like Customer Service, Sales, and Creative to ensure social media efforts align with broader business goals and support various functions.

What you may have:
- 4-6 years of experience managing organic social brand accounts (10,000+ followers)- Experience with social media listening and metrics tools, with the ability to report on key performance indicators (KPIs)- Hold an undergraduate degree in marketing, communications, or public relations, and/or a certificate in social media management- A track record for organic social media growth- Proficiency with social media management tools like Sprout Social, Hootsuite, or SocialPilot- Strong data analysis skills, with the ability to drive data-informed strategies- Knowledge of search engine optimization (SEO) and its relationship with social media content- Experience creating video content for social platforms and skills in mobile video editing- Excellent communication skills, with the ability to collaborate effectively across departments

Serious bonus points if you have experience:
- Handling social media in B2B SaaS- Leadership social media guidance and/or management- Building social media influencer campaign strategies- Communicating in the #legal or #legaltech sector- Familiarity with paid social campaigns

If you are a gifted storyteller who is accountable for their goals and known for sharp writing skills, strong execution, and a positive attitude, you will thrive at Clio.

LI-HYBRID

What you will find here:
Compensation is one of the main components of Clio’s Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.

Some highlights of our Total Rewards program include:
- Competitive, equitable salary with top-tier health benefits, dental, and vision insurance- Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, and Dublin) to be in office min. once per week on our Anchor Day.- Flexible time off policy, w

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