Digital Marketer

2 weeks ago

North York, Canada Reliable Corporation Full time

**About us**

Digital Marketer Job Description

We are searching for a creative professional with a passion for creating content and building corporate branding and marketing campaigns. You are a visual artist that straddles the lines between visual storyteller and marketing expert.

**Qualifications**:

- Software proficiency in: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe Acrobat, Adobe Dreamweaver, and Google Suite. Video editing experience is an asset.
- Strong creative skills and ability to contribute and collaborate within a team setting
- Expert eye for typography, color, and layout, with an ability to adhere to corporate branding guidelines.

**Key Responsibilities**
- Develop unique, stand-out creative in video, animation, and still formats.
- Creating and posting original content, such as articles, videos, podcasts, and infographics
- Developing original concepts for content that will appeal to specific target audiences.
- Build our content strategy and oversee its implementation, focusing on driving relevant traffic to our site & improve conversion rate.
- Own our content calendar and our content pipeline, ensuring content is put out on time, is highly relevant to our prospects and customers, and is of high editorial quality.
- Interview industry leaders, influencers, experts, or other individuals with relevant knowledge about a particular topic to gather information for blog posts or articles.
- Collaborating with designers and marketing specialists to develop visual content such as infographics or animated images.
- Help the business improve our online presence by managing social media accounts or updating a company website with new content.
- Manage campaign and project work back schedules.
- Track analytics to monitor performance and success.

**About you**
- Bachelor’s degree in art, graphic design, or related field.
- 3+ years of design experience with a consumer-facing (B2C) brand.
- 1+ years of experience as a Social Media Specialist or similar role
- A portfolio featuring work across various media, including descriptions of the process.
- Proven experience creating high-impact, unique marketing campaigns.
- 3+ years of experience as a visual designer or similar role at a consumer-focused product company.
- Strong written and verbal communication skills.
- Highly detail oriented and pay close attention to the specifics of problems, questions, and projects.

**Job Types**: Full-time, Permanent

**Salary**: $65,000.00-$70,000.00 per year

**Benefits**:

- Dental care
- Extended health care
- Paid time off

Schedule:

- Monday to Friday

Ability to commute/relocate:

- North York, ON M6B 4K7: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's Degree (required)

**Experience**:

- Graphic design: 3 years (required)

Work Location: In person

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