Full-time Professor, Advertising

6 months ago

Oshawa, Canada Durham College Full time

**About Durham College**:
Durham College (DC) is leading the way as a post-secondary institution, offering an innovative and transformative student experience and hands-on learning opportunities. With this focus top of mind for our students and our employees, DC is proud to be one of the fastest-growing colleges in the province and annually ranked as one of the GTA’s Top 100 employers.

The college offers a wide range of market-driven programs across multiple disciplines, including culinary management, farming and horticulture, business, IT, construction and trades, science and technology, health care, engineering, social and community services, justice, media, art and design.

With a focus on experiential learning, DC graduates are known for having the skills and knowledge employers need. More than 104,000 alumni represent the college, both locally and around the world.

Serving the Durham Region and Northumberland County communities for over 50 years, with campuses in Oshawa and Whitby, the college offers over 12,500 full-time post-secondary and apprenticeship students access to more than 145 full-time post-secondary programs - including four honours bachelor degrees and nine apprenticeship programs. Led by over 1,860 full
- and part-time staff, DC has an estimated annual economic impact of more than $913 million on Durham Region.

Durham College is seeking an experienced and motivated professional who shares our commitment to quality and student success. The Faculty of Media, Art and Design requires a full-time professor to teach in the Advertising & Promotions diploma and Advertising-Digital Media Management graduate certificate programs.
- Advertising and Marketing Campaign Planning and Management (a focus on Account Planning, Creative Development, and Production tools and processes used in communication/advertising agencies)
- Design Theory Principles and Creative Production (conceptualizing and producing advertising and promotional content utilizing current industry tools that adhere to industry standards e.g. accessibility)
- Emerging Advertising Technologies and Trends
- The Customer Journey/Experience (CX). Understanding and developing communication strategies and content for digital and traditional marketing channels
- Media Strategy from a Paid, Owned, and Earned perspective

**The responsibilities of Durham College Professors include, but are not limited to**:

- Creating a positive learning environment that accommodates students’ diverse cultural and educational backgrounds, experiences, and individual learning styles;
- Utilizing principles of adult education to actively engage students in the learning process;
- Effectively using educational technologies to support learning, manage and post grades, and deliver hybrid and on-line courses;
- Developing curriculum that uses appropriate strategies and tools to assess student learning;
- Ensuring that course and program curriculum is current and relevant;
- Working independently and demonstrating initiative; and
- Working effectively with students, the program team, and a variety of internal and external stakeholders.
- A relevant Master’s degree in communications, advertising, marketing, design, business or media.
- A minimum of 5-7 years relevant experience in the advertising and marketing communications field, with agency or marketer (client) experience where there has been direct agency/client involvement.
- Demonstrated understanding of how agencies and the agency-client relationship works, in addition to understanding the process of integrated advertising and marketing communications from ideation through to execution.
- Knowledge of emerging trends in the current and evolving advertising and marketing communications industry, including new technologies including forward-thinking ability around Artificial Intelligence and other generative technologies used to perform roles related to advertising campaign development and execution.
- Demonstrated commitment to putting the student experience first.
- Demonstrated use of current technologies to support student learning and the management of grades.
- Proven track record of life-long learning.
- Demonstrated ability to work effectively with a variety of internal and external stakeholders including students, faculty, support staff, administrators and community stakeholders.
- Understanding of the Ontario college system.

Please note: Durham College requires copies of completed educational credentials at the time of hire. This may include copies of diplomas/degrees/certificates, an official transcript, and/or an official equivalency evaluation of international credentials (where applicable).

**Required Skills**:
The starting salary range for full-time professors is $73,079 through $126,689 per annum as determined in the collective agreement for academic employees. Starting salaries are determined based on qualifications and years of related experience. Upon hire, the incumbent will receive

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