Digital Marketing Co-op
4 weeks ago
**Overview**:
**About Intuit, Inc.**
At Intuit, we get up every morning with our hearts beating fast, excited and driven by the knowledge that we’re transforming the world of consumer and small business finance. We’re obsessed with our customers, and because of our obsession, we’re continually challenging and disrupting ourselves to improve their financial lives. It’s why our products
- TurboTax, Mint and QuickBooks
- continue to resonate with 50 million consumers around the globe.
**Why Intuit?**
At Intuit, we believe that student hires are the next generation of tech entrepreneurs. Our co-op program is focused on identifying these high-potential university students and equipping them with the tools they need to succeed in the marketing industry.
**About the team**
If you’re ready to create bold marketing campaigns that power prosperity around the country, we want to hear from you.
**What you'll bring**:
- Qualifications you’ll bring:
- Must be enrolled in an undergraduate degree or postgraduate program in a related field and be able to work from September 2023 - December 2023.
- Highly detail oriented and pay close attention to the specifics of problems, questions and projects.
- Strong written and verbal communication skills.
- The ability to problem solve, prioritize tasks and work efficiently.
- Self-starter with excellent interpersonal skills; great attitude and go-getter spirit.
- Strong passion to work in a dynamic and ever-changing environment.
- Excellent writing, communication, and presentation skills.
- Ability to ask for help when needed, while taking steps to problem solve independently.
- Curiosity in performance marketing strategy.
**How you will lead**:
- How you’ll lead:
- Work alongside the Manager, Social Media Performance to provide any support required, while also working with cross-functional teams
- Working in various social media platforms including Meta, Reddit, LinkedIn, Pinterest and TikTok in trafficking, reporting and optimizing campaigns with the supervision of the Manager, Social Media Performance
- Reporting on paid social media ad performance, including total spends, engagements, CPA, etc.
- Providing insight on creative performance by geography, ad size and format, campaign, etc.
- Evaluating performance post-click to determine what channels/tactics provide the best quality traffic
- Providing recommendations based on campaign performance to indicate where we should be optimizing campaigns
- Gaining certifications and completing platform-specific courses (ie. Meta Blueprint)
- Present in team meetings within the Performance Marketing team as well as within the larger Marketing organization for QuickBooks Canada
- Participate actively in team events, both on and offsite
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