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Manager, Marketing Delivery

4 months ago

Ontario, Canada Air Miles Full time

The AIR MILES Reward Program is Canada’s most recognized loyalty program with nearly 10 million active collector accounts. With more than 30 years of experience, we have a proven track record of driving long-term loyalty.

There’s a reason we’re recognized as one of the best places to work year after year: we give you more than a place to work, we give you a place to grow your career. That’s what sets us apart.

Benefits and Perks at AIR MILES:

- Flexible work environment with remote work stipends
- AIR MILES Gold® Collector status upon hire
- Free AIR MILES issued annually on your anniversary date
- Group RRSPs & company matching program
- An annual wellness subsidy
- Robust wellness resources including cognitive behavioural therapy and a Headspace subscription
- Summer Hours Program (half-day Fridays + 3 Summer Fun Days)
- Loyalty Days (2 extra vacation days per year)
- Two-week Sabbatical Leave and 20,000 AIR MILES in the year following each five-year milestone anniversary
- Volunteer paid time off
- Generous tuition reimbursement programs
- Extensive learning and development opportunities

What Will You Work On?

The Manager, Marketing Delivery role is responsible for managing, supervising, and executing detailed Partner marketing plans for AMRP Partners ensuring campaign performance and optimization. This role is also responsible for leading and developing a team (2-5 direct reports) dedicated to campaign end-to-end delivery excellence coupled with client management excellence.

This role reports into the Associate Director, Marketing Delivery. The Manager will be collaborating/building a trusted advisor Partnership with one or more AMRP Partners, Client Services, Analytics & Insights, Product, Marketing Channel Strategy, Operations, as well as the entire marketing department aligning on plans to deliver on Program and Partner KPI’s. There will be some campaign execution required.

How Will You Create Impact?
- Collaborate with the team to deliver and execute on the strategic marketing solutions designed to profitably acquire, lift, shift and retain Collectors on behalf of the Partners business and meet or exceed Partner & AMRP revenue targets. Marketing solutions include mass, targeted and/or on-shelf leveraging digital, Adtech and print channels
- Work with Partner(s) to ensure alignment on details of marketing calendar and execution plan and providing updates back to the team
- Ensure campaigns are running efficiently and effectively working with cross functional teams to ensure automation, new ways of working are being implemented where possible and optimizing campaigns with supporting KPI’s and measurement
- Build, nurture and maintain a solid professional relationship with primary clients in close collaboration with Client Services, ensuring client is satisfied with service delivery and creative product, campaign optimization, etc. - including resolution of issues
- Contribute to the development of clients’ long-term objectives and strategies and participate in planning discussions as required by maintaining a thorough understanding of the client’s business - marketing challenges, sales/revenue targets, category/industry competition
- The manager leads a team of 2-3 Associates in the planning, development, and campaign execution of Marketing strategies to drive Partner/AMRP KPI’s and directly develops the Specialists through coaching and identifying development needs.
- Support the strategic direction and development of assigned account/s, and work as a team with clients to offer input on strategy and planning to help build clients’ business
- Understand Partner business and marketing imperatives from both a strategic and financial perspective in order to identify opportunities that mutually benefit both businesses

Let’s Talk About You:

- Bachelor's Degree and/or College Diploma in Business/Marketing Communication or related field
- Strong project management skills, being able to multitask and work with with cross functional teams to deliver omni channel Partner campaigns as well as exceptional attention to detail
- Collaborative and strong at building relationships both internally and externally
- Strong oral and written communication skills
- Critical thinker and strong problem-solving skills
- Solid analytical skills with the ability to interpret data/results and ensure campaigns are designed for measurement
- Ability to sell marketing programs at the manager level
- Exhibit a “one Team” attitude through efficient collaboration and sharing with peers as well as cross-functional groups
- Leadership and managerial skills to manage and coach direct reports
- Track-record of delivering on or above targets
- Curious/oppotunistic mindset
- Strong client management skills,
- Sense of ownership and pride in your performance and its impact on company’s success
- Solid understanding of digital marketing and its latests trends

Meet The Recruiter

Erika Martin, Talent Acqu