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Digital Marketing Analyst
3 weeks ago
Are you a digital marketing whiz with a passion for optimizing Google Ads and enhancing organic search rankings? Our dynamic social media agency is seeking a talented and experienced Part-Time Google Ads and SEO Specialist to join our team. If you have a deep understanding of search engine optimization techniques, a knack for data analysis, and a drive to stay ahead of the latest digital marketing trends, this could be the perfect opportunity for you
**Responsibilities**:
- _Google Ads Management_: Strategize, create, and manage effective Google Ads campaigns for our clients. Conduct thorough keyword research, write compelling ad copy, set bid strategies, and optimize campaigns for maximum performance and ROI.
- _SEO Optimization_: Conduct on-page and off-page SEO analysis, keyword research, and implement SEO strategies to improve organic search rankings for client websites. Stay up-to-date with SEO best practices, algorithm changes, and industry trends.
- _Analytics and Reporting_: Track, analyze, and interpret data from Google Analytics and other SEO tools to provide insights and recommendations for ongoing campaign optimization. Prepare regular reports highlighting key metrics and performance indicators to showcase the impact of SEO efforts.
- _Client Communication_: Collaborate with clients to understand their business goals, target audience, and marketing objectives. Maintain regular communication to provide updates, discuss campaign strategies, and address any questions or concerns.
**Requirements**:
- _Experience_: Minimum of 2 years of hands-on experience managing Google Ads campaigns and implementing SEO strategies. Demonstrable success in improving organic search rankings and driving measurable results.
- _Expertise_: Strong knowledge of Google Ads, Google Analytics, and SEO tools such as SEMrush, Moz, or Ahrefs. Proficiency in optimizing campaigns for keyword targeting, bid management, ad scheduling, and audience segmentation.
- _Analytical Skills_: Ability to interpret data, generate actionable insights, and make data-driven decisions. Experience with data analysis and reporting tools to monitor campaign performance and measure success metrics.
- _Communication_: Excellent verbal and written communication skills, with the ability to effectively present complex concepts and strategies to clients and team members. Strong client management skills and a customer-centric approach.
If you're ready to unleash your Google Ads and SEO expertise in a fast-paced and collaborative environment, join our team and make a lasting impact on our clients' digital success
*Please note: Work from Home options are not available for this role.
**Job Type**: Part-time
**Salary**: $20.00-$22.00 per hour
**Benefits**:
- Casual dress
- Dental care
- Extended health care
- Life insurance
- On-site parking
Flexible Language Requirement:
- French not required
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Kitchener, ON N2P 2N6: reliably commute or plan to relocate before starting work (required)
**Experience**:
- SEO (required)
Work Location: In person
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