Vp, Corporate Communications

3 weeks ago

Mississauga, Canada High Liner Foods Full time

**Vice President, Corporate Communications**:
**About High Liner Foods**
High Liner Foods was founded in 1899 in Lunenburg, Nova Scotia, Canada as a small salt fish company. Lunenburg is still the current home of our Canadian Operations. As a category leader in Seafood, High Liner Foods has a strong footprint across Canada and the U.S. with close to $1 billion in sales.

High Liner Foods is the seafood brand people trust. Every day we’re Reimagining Seafood to Nourish Life through a focus on our customers, innovation, and of course, responsible operations. Our talented team is committed to the High Liner Foods goal of becoming the leader in branded, value-added seafood in North America.
We offer professional, technical and operational career opportunities across Canada and the United States. We believe in building a high-performance organization by investing in our people. We are focused on developing future leaders from within and fostering career growth and advancement. For these and many other reasons, we're proud to be consistently recognized as a top employer in the Atlantic region. Read here for more details.

It’s our time to make waves. Join us.

High Liner Foods is a career destination. We look for high-performing talent who value:

- Safety - it’s our #1 priority
- Opportunities to contribute to your community through volunteerism
- A culture of inclusion, support and recognition
- Senior leaders that are highly accessible and available to employees
- A strong focus on education and career development through training
- Competitive salary and performance rewards
- A comprehensive benefit plan designed to keep up with the changing healthcare needs across North America

**What to expect on the job**:
The Vice President, Corporate Communications will play an important leadership role in the achievement of High Liner Foods' business success through the strategic oversight of the Corporate Communications function. This role will be responsible for the development of an innovative and strategic communications program based on consistent and coordinated messaging that supports and aligns with the organization's purpose, goals, objectives and broad stakeholder base. The Vice President, Corporate Communications will be responsible for internal communications and external communications. In close collaboration with the Executive Leadership Team, Senior Management Group and internal stakeholders across the organization, this role will provide communications counsel and oversee the development of all communications materials and activities to enhance HLF’s internal communications experience and overall corporate brand reputation. The role is also responsible for the planning and execution of HLF events.
- Establish and implement the communication strategy for the company.
- Lead the Corporate Communications team in developing consistent and coordinated messaging and content for internal and external communication needs.
- Partner with the Legal department to ensure all communication materials are compliant with applicable laws and ethical standards.
- Partner with the Sustainability and Government Relations department to ensure effective communication to help advance HLF’s ESG strategy.
- Partner with Investor Relations to ensure that the company’s financial results are effectively communicated to employees, investors, analysts, and media.
- Oversee proactive and reactive communications across HLF’s corporate social media channels e.g, LinkedIn, Facebook, Instagram (excluding product marketing content across these channels).
- Foster positive representations of HLF in the media.
- Review all company-issued and partner-issued press releases naming HLF before their distribution.
- Track the company’s corporate brand reputation by monitoring perceptions and impacts across key stakeholder groups and platforms including employees, media journalists, external publications, social media, customers, and shareholders.
- Provide leadership counsel and support for the development of communication plans for company-wide initiatives.
- Participate as a member of the Business Continuity Steering Team to support crisis management planning and response.
- Oversee the planning and execution of HLF events including Town Halls, Leadership meetings, Annual General Meeting, etc.
- Develop the annual communication budget and monitor its execution.

**Must haves**
- Bachelor's Degree a must.
- Master’s Degree in Business Administration (MBA) is preferred (equivalent combination of education and experience may be considered).
- Experience working in, or with, publicly traded companies is essential.
- At least 10 years’ experience in public relations, corporate communications, or marketing communications field.
- Minimum 5 years' experience in a leadership or management role.
- Bilingualism in English and French is an asset.
- Superior written and verbal communication skills with the ability to collaborate with al

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