Marketing Coordinator

2 weeks ago

Vancouver, Canada Sandman Hotel Group Full time

Proud to be 100% Canadian-owned, Northland Properties' are recognized as one of the most trusted names in hotels, restaurants, resorts, sports, construction, and asset management. Our well-known and loved brands have been bringing people together to celebrate unforgettable experiences across Canada, the US, Ireland, and the UK for over 50 years. As Canada’s fastest-growing hospitality group, we believe the foundation of our continued success is our people and their ability to take great care of our guests.

MARKETING COORDINATOR

Hotels (Sandman Hotel Group & The Sutton Place Hotels)

Do you enjoy travelling, meeting new people, and exploring new places? Would you like to help develop inspiring, creative marketing campaigns for a global audience? Would you like to work with fun, dynamic, and talented people? If this sounds appealing, keep reading

We are currently hiring for a Marketing Coordinator to join our team at the Sandman Hotel Group and Sutton Place Hotels. Reporting to the Marketing Manager, you will work within the marketing team to help coordinate, execute, and collaborate on hotel-level marketing and digital activities.

With over 65 hotels across Canada, the US, Scotland, England, Ireland—and lots more on the way—there has never been a more exciting time to join our team.

WHO ARE YOU?

**To be successful in this role you**:
Have a passion for marketing and creativity
Are genuinely interested in hospitality and making guests happy
Have a go-getter attitude with a commitment to getting things done right
Are excited to tackle new challenges while learning from a great team
Are smart, have no ego and are goal-orientated
Are laser-focused on details and have a love for keeping things organized
Demonstrate excellent verbal and written communication skills

WHAT WILL YOU DO?

Work with the Marketing Manager and the wider marketing team to develop, implement and measure marketing campaigns to increase awareness, drive occupancy and build brand love for the Sandman Hotel Group and Sutton Place Hotels
Support in developing our annual marketing plan focused on driving business into low & shoulder seasons while enhancing the guest experience during peak seasons
Coordinate the creation and editing of marketing collateral, such as brochures, advertisements, website content, and social media posts
Assist with organizing photo/video shoots for earned, owned, and paid channels
Work with our onsite food & beverage partners (Moxies, Chop Steakhouse, Denny’s and Shark Club) to develop cross-brand promotions
Attend key operational meetings to ensure alignment with all hotel stakeholders
Execute brand marketing tactics, partnerships, programming, and activations at a national / chainwide level
Assist in conducting market research and competitor analysis to identify trends, target audiences, and opportunities for optimization
Help manage marketing budgets, tracking expenses, and ensuring accurate financial records
Stay updated with industry trends, emerging technologies, and best practices in marketing to bring fresh ideas to the team

SKILL REQUIREMENTS

Bachelor’s degree in marketing, business administration, or a related field
Proven experience (minimum 2 years) in a marketing or related role. Experience in the hospitality or restaurant industry would be great, but it’snot required
Working knowledge of current marketing tools and strategies to execute a successful marketing campaign
Strong project management skills, ability to own the coordination and communication of key tasks and timelines for national or local campaigns from the brief through to creative production and execution
Ability to collaborate and work effectively in a team, in a fast-paced environment
Excellent written and verbal communication skills, with a good grasp of grammar, spelling, and punctuation
Eagle eyes when it comes to proof-reading marketing materials. Eagle eyes when it comes to proof-reading marketing materials (see what we did there?)

Familiarity with digital marketing channels and basic understanding of SEO, SEM, and social media advertising
Ability to work collaboratively in a team environment, interacting with cross-functional teams and external partners
Proactive and self-motivated, with the ability to work independently and meet deadlines

NICE-TO-HAVES

Knowledge and experience with prompt engineering and using AI tools like ChatGPT
Working knowledge of simple graphic design programs such as Canva, or basic knowledge of design programs such as InDesign / Photoshop / Illustrator
Strong creative skills in copywriting and/or photography is a bonus
Parlez-vous Français? C’est super

WORK TYPE

This role is full time, located at Northland Properties head office in beautiful Vancouver, BC

Our office supports a hybrid work schedule with a mix of in-office days and work from home days

WHY WORK WITH US?

We are proud to be part of Northland Properties, recognized throughout Canada as one of the most trusted n

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