Junior Digital Analyst

2 weeks ago

Toronto, Canada Royal Bank of Canada Full time

**Job Summary**

**What is the opportunity?**
We're seeking a Junior Digital Analyst to join our dynamic team. This role offers a unique opportunity to dive into the world of exciting Martech tools and the digital analytics world, where you'll be responsible for collecting, uncovering, and interpreting data to drive strategic decisions.

**What will you do?**
- Utilize analytical tools such as Google Tag Manager, Google Analytics and Qualtrics to track website traffic, user behavior, and campaign performance
- Audit RBC’s digital presence using consent and privacy management platform to ensure compliance with data privacy regulations such as GDPR (UK) and Law 25 (Canada).
- Collaborate with cross-functional teams to identify key performance indicators (KPIs), develop tagging and reporting frameworks to measure the success of marketing and product initiatives.
- Conduct in-depth analysis of data to uncover actionable insights and opportunities for optimization
- Promote A/B testing practice by instrumenting, hypothesizing, and analyzing multivariate experiences with the goal of improving traffic quality.
- Assist in the creation of dashboards, reports, and presentations to communicate findings to stakeholders.

**What do you need to succeed?**

**Must haves**:

- Bachelor’s degree in Marketing, Business, Statistics, or related field.
- Strong analytical skills with proficiency in dashboard design and SQL.
- Familiarity with digital analytics tools and concepts.
- Excellent communication and collaboration skills.
- Ability to thrive in a fast-paced, results-driven environment.

**Nice-to-have**:

- Familiarity with cookie consent configurations and data privacy regulations
- Incorporate both quantitative and qualitative analysis into compelling dashboards
- Survey design

**What’s in it for you?**

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.
- A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable.
- Leaders who support your development through coaching and managing opportunities
- Ability to make a difference and lasting impact.
- Work in a dynamic, collaborative, progressive, and high-performing team.
- Flexible work/life balance options.
- Opportunities to do challenging work.
- Opportunities to take on progressively greater accountabilities.
- Access to a variety of job opportunities across business.

**Job Skills**

Critical Thinking, Data Administration, Data Mining, Data Modeling, Data Movement, Detail-Oriented, Group Problem Solving, Quantitative Research, Research Documents

**Additional Job Details**

**Address**:
RBC CENTRE, 155 WELLINGTON ST W:TORONTO

**City**:
TORONTO

**Country**:
Canada

**Work hours/week**:
37.5

**Employment Type**:
Full time

**Platform**:
Wealth Management

**Job Type**:
Regular

**Pay Type**:
Salaried

**Posted Date**:
2024-05-15

**Application Deadline**:
2024-05-29

**I**nclusion** and Equal Opportunity Employment**

At RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.

**Join our Talent Community**

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