Marketing Manager

2 weeks ago

Pickering, Canada goeasy Full time

If you are looking to join one of Canada’s fastest-growing companies, goeasy is the place for you **Certified as a Great Place to Work®,** recognized as **Canada’s Most Admired Corporate Cultures**, the **GTA's Top 100 Employers**, one of **Canada’s Top 50 Fintech’s** and **North America’s Most Engaged Workplaces** - we want the best and brightest to join our team. We are a publicly-traded company on the TSX with over 4000% shareholder return since 2001. Accredited by the Better Business Bureau, goeasy Ltd is a Canadian company that provides non-prime leasing and lending services through easyhome, easyfinancial and LendCare. We offer a wide variety of financial products and services including lease-to-own merchandise, unsecured and secured installment loans, direct-to-consumer auto loans, and point-of-sale financing to over 4,000 merchants in the powersports, automotive, retail, home improvement, and health sectors.

We are in search of a **Marketing Manager** Reporting directly to the Director of Marketing, this role will be responsible for Marketing campaigns to drive the acquisition, growth and retention of the partner and consumer base. You will work collaboratively with internal stakeholders and the Marketing team to build both B2B and B2C Marketing campaigns. This is an exciting opportunity for a dynamic Marketer.

**Responsibilities**:

- Responsible for the development and launching of online and offline marketing campaigns
- Working closely with the Analytics team to build a robust marketing reporting program
- Provide guidance and research to inform our Communications and Content strategy for the LendCare blog and social media channels
- Work closely with the Marketing Director to manage traffic coordination for external project requests
- Play an integral role in the execution of internal and external research
- Prepare detailed Marketing briefing documents and post-mortem reports
- Be an integral voice in the digital marketing strategy
- Manage a large-scale print-on-demand portal, including making recommendations on process, product development, budget management, etc.
- Maintain the LendCare voice and ensure compliance within the organization

**Skill Requirements**:

- Financial services and B2B experience preferred
- 3-5 years of Digital Marketing experience
- Bachelor's degree or Diploma in Marketing, Business, Advertising, or a related field
- High attention to detail
- Proven experience working under pressure and tight timelines
- Proven experience working on many high-profile projects at once
- Solid understanding of Advertising, Branding, Marketing, and Corporate Communications

**Diversity, Inclusion, and Equal Opportunity Employment**

At goeasy, we believe that we can only be the best when people are able to bring their best selves to work every day. This means that we are committed to cultivating and preserving a work culture where we celebrate who we are, where everyone feels seen and heard and where every employee can fulfill their potential. As an equal opportunity employer, we are committed to providing accommodations for applicants upon request at any stage of the recruitment process in accordance with all legislative requirements throughout Canada. Please let us know if you require an accommodation during any aspect of the recruitment process and we will work with you to address your needs.

We thank all interested applicants; however, we will only be contacting those for interview who possess the skills and qualifications outlined above.

**Why should you work for goeasy?**

To learn more about our great company please check out our Company Video below:

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