Demand Generation Manager
4 weeks ago
**Who Are We?**
Part of the TELUS family, GoCo is a next-generation managed IT service provider that offers robust and flexible business technology like Unified Communications, Managed Networks and Network Security across Canada.
United by a deep sense of teamwork and a true digital-first mindset, we are looking for new talent to join our large team of over 350 employees.
**Who are we seeking to join our team?**
We are seeking a creative B2B marketer that knows how to generate demand in the IT services industry thanks to a deep understanding of audiences and how to resonate with them four our new Montreal office.
**You will contribute to the team by performing the following**:
- Identify key target audiences for our solutions
- Acquire a deep understanding of buyer personas and journeys
- Develop our product positioning
- Plan our content marketing roadmap
- Refine our ABM framework
- Execute product promotions & campaigns
- Build sales tools aligned with the buying process
- Optimize the lead to sales process
- Support your peers with a helping hand and a positive attitude :)
**What do you bring to the team?**
- Solid track record in marketing B2B services
- Experience in building buyer personas and journeys
- Experience in executing impactful content marketing
- Good knowledge of the IT services and telecom industries
- Excellent presentation skills
- Proficiency in SFDC
- Data-driven mindset
- Experience in getting the best out of agencies and developers
- Endless curiosity and zeal for getting things done
- Years of failures and valuable learnings
- A sense of humor and comradery
**What does GoCo bring to you?**
- Flexible work style
- A positive work environment
- Plenty of space to experiment and grow your skills
- Competitive compensation and benefits
**Accessibility**
GoCo is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.
We offer accommodation for applicants with disabilities, as required, during the recruitment process.
**NOTE: The health and safety of our team, customers and communities is paramount to **GoCo**. Accordingly, we require anyone joining our team to be fully vaccinated for COVID-19**
INDHP
LI-AM1
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