Intern, Marketing

2 weeks ago


Burlington, Canada City of Burlington, Ontario Full time

Position Type:
Co-op/Intern (Fixed Term) (Trainee)

Closing Date:
May 30, 2024

Union:
Non Union

Working for the City of Burlington

A great career is closer than you think. Come work for the City of Burlington, where you'll be joining an innovative and progressive workplace focused on building a 21st century city that respects the diversity of our residents, visitors and employees; and prioritizes continuous opportunities for you to learn and grow.

We don't just spend time attracting the best talent. We spend time and resources to keep the best talent. This may include: flexible working hours, mobile and hybrid working arrangements, a great pension and benefits package, as well as programs to foster innovation and leadership.

Hours of Work

35 hours per week

Hourly Rate

$18/hour

Contract

3 Month Contract

Department

Corporate Communications & Engagement

Location

Position Overview

**Responsibilities**:
Analytics and Reporting:
- Assist with the gathering and analysis of data from digital campaigns, including social media and Google AdWords, to measure and report on their effectiveness.- Generate regular reports detailing the results of communications efforts and suggest adjustments to enhance future campaigns.

Google AdWords Campaign Management:
- Help manage and optimize Google AdWords campaigns to ensure maximum visibility and engagement.- Collaborate with team members to develop campaign strategies and monitor budget allocations.

Google Locations Management:
- Oversee the management of Google Locations to ensure accuracy and up-to-date information across all municipal properties and facilities.- Work with Communications staff and connected departments to enhance local SEO through strategic use of Google Locations.

Multimedia Creation:
- Assist in creating multimedia content, including photos and videos, tailored for different digital platforms.- Participate in planning and executing photo and video shoots, handling scheduling, logistics, and post-production tasks.- Manage digital assets, including organizing and archiving photos and videos.- Ensure that multimedia content is readily accessible and properly categorized.

Communications Support:
- Write and edit SEO focused content for the employee intranet and the external city website.- Contribute to content strategies for social media channels.

Administrative Support:
- Provide administrative assistance to communications advisors, social media specialists, and graphic and web designers.- Help coordinate meetings, prepare presentations, and manage other administrative tasks as required.

**Requirements**:
- Recent graduation (within 3 years) from a degree program in Communications, Marketing, Digital Media, or related field.- Experience with photography, videography, and graphic design.- Familiarity with digital advertising platforms, particularly Google AdWords and understanding of SEO best practices.- Proficient in Microsoft Office Suite, with strong skills in SharePoint.-
- Familiarity with social media management tools and analytics platforms.- Strong organizational, time management, written and verbal communication skills.

Accommodations

if you require accommodation to ensure your equal participation in the recruitment and selection process.

Note to Applicants:



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