Content Marketing Specialist

1 month ago


Toronto, Canada Carbon6 Full time

**Who We Are**

We go beyond software. Carbon6 is building a community to support ecommerce sellers by removing the barriers to selling online and simplifying their path to success. Developed by the brightest minds in the marketplace ecosystem, our suite of software tools and resources help entrepreneurs succeed at every stage of their journey. We are a global company across North America, Europe and Asia, made up of passionate entrepreneurs, expert sellers, and innovative thought leaders.

We recently raised $66 million USD in Series A from leading investors and serve over 200,000+ sellers to drive growth, maximize profitability and manage with intelligence to scale their businesses.

**Your Impact**:

- Oversee the development of emai and other creativel campaigns, including content creatiod, deployment, and post-campaign analysis.
- Set and adhere tocontent productionl schedules, ensuring all assets and content are delivered in a timely manner.
- Facilitate communication across departments (Product, Marketing, Sales, Events) to ensure consistent, accurate messaging
- Ensure related projects such as automated drip campaigns and nurture sequences are managed efficiently.
- Develop and implement targeted campaigns to drive engagement, conversion, and customer retention.
- Stay updated with content marketing best practices and integrate them into Carbon6's strategies.
- Ensure accurate tracking of key metrics including open rates, click-through rates, engagement, bounce rate, and conversion.
- Collaborate with sales and product teams to incorporate feedback into ongoing campaigns.
- Adherence to content campaign schedules and deployment timelines.
- Improvement in key metrics over time, including open rates, click-through rates, and conversion.
- Consistent subscriber growth and list hygiene maintenance.

**Your Qualifications**:

- Demonstrated expertise in campaign management, balancing multiple campaigns concurrently.
- Strong team collaboration capabilities with a talent for fostering robust internal and external relationships.
- Experience in Amazon or ecommerce space.

**Perks and Benefits**:

- As an early member of our team, you’ll receive competitive compensation.
- Extended health benefits including medical, vision and dental coverage.
- Flexible paid time off.
- You’ll receive a laptop conveniently delivered to your door to get you started and set up for success Day 1.



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