Design, Digital and Media Specialist

3 weeks ago

AlnwickHaldimand, Canada Segway Powersports Canada Full time

**About Us**

Oasis Global Inc. - representing Segway Powersports Canada and other select brands is revolutionizing the powersports industry with the first ever hybrid powertrain on the market and now offering electric leisure crafts to emerge as a leader in the area of zero emission, reduced carbon footprint powersport vehicles. We are the exclusive distributor for the Canadian market. With over 45 dealers across Canada, Oasis Global Inc. brings together industry-leading brands and a national network of top-tier dealers and retailers to serve the powersports market.

We sell through a growing proven and professional dealer network the all-new Segway Powersports lineup of ATVs, UTVs, and SSVs along with a lineup of other exclusive and leading powersports brands and accessories. Our rapidly expanding team and network of nationwide dealers are committed to success, excitement, and outstanding service & support. Along with our affiliate companies, Roost Factory and Hoosier Off-road, we are a leader in the Powersports industry. At Segway Powersports Canada we value the opportunity to create a long-term relationship with our dealers and customers.

We are an exciting extremely fast-growing company. We have a culture that is demanding but supportive. We care about our employees and have created an environment that fosters respect, support and appreciation. Every member of the team has an important role and are respected for their expertise and as an individual.

**Position Summary**

***

The Specialist - Design, Digital + Media’s role is to design, create, and deliver marketing programs to support expansion and growth of the company products. This role requires an in-depth knowledge of Oasis Global Inc products and market goals. Proficiency in graphics, web advertising, social media and web development is a must. Familiarity with a wide range of best practices, concepts, and procedures.

***

**Key Responsibilities**

***
- Develop, manage and design layouts of communications such as presentations, newsletters, event support materials, research papers, and brochures
- Manage end-to-end digital projects
- Plan, development and execution of national digital programs and campaigns, including online advertising, web site strategy and design, social media, mobile, and deliverables
- Interface with marketing communications functions, as well as PR, events, and business product marketing teams to ensure brand consistency
- Lead ongoing management of digital touch points, including social networking landing pages, and mobile
- Manage digital agency relationships, day-to-day production, as well as campaign budgets and schedules
- Monitor ROI and KPIs
- Own and maintain site analytics, metrics, and campaign reporting. In depth knowledge of SEO and adwords programs
- Present recommendations to the CEO and VP
- Develop and coordinate multimedia packages
- Content development
- Influencer and media relationship management and negotiations
- Design - Plan, design and implement Clothing and Merchandise plan
- Participation in Trade show and events (attendance)

***

**Requirements**:
***
- Bachelor’s degree or diploma in Graphics related field.
- 4+ years of experience in digital marketing role within a similar business
- Deep understanding of digital marketing and digital production.
- Proven experience delivering effective and innovative digital campaigns.
- Experience managing successful social media campaigns, and a solid understanding of social marketing.
- Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.
- Must be able to work under constant deadline pressure and manage multiple projects across multiple lines of business.
- Strong time management skills, excellent oral and written communication skills.
- Experience delivering digital campaigns powersports/ similar products
- Proficient with Adobe Photoshop, Illustrator, InDesign, FrameMaker, DreamWeaver, HTML

**Location**

Baltimore, Ontario

In accordance with the Accessibility for Ontarians with Disabilities Act, 2005 and the Ontario Human Rights Code
_Segway Powersports Canada _will provide accommodations throughout the recruitment and selection process to applicants with disabilities. If selected to participate in the recruitment and selection process, please inform Human Resources of the nature of any accommodation(s) that you may require
_._

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