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Digital Marketing Expert for Google Shopping
3 weeks ago
Job Title: Digital Marketing Expert for Google Shopping, Blogs, and Social Media Advertising
Company: House of Contractors Inc.
Location: Toronto, Ontario
**Job Type**: Contract-Full time
We are actively seeking a seasoned Digital Marketing Expert to spearhead our Google Ads campaigns, manage multiple product-related blogs, and oversee our social media advertising initiatives. This crucial role involves reducing advertising costs while boosting conversion rates through strategic campaign management. Additionally, this position entails providing essential training to our team, enabling them to maintain and optimize marketing efforts.
Key Responsibilities
Google Ads: Strategically set up and optimize Google Shopping ads for specific products, aiming to lower costs and increase conversions.
Blog Management: Initiate and maintain several blogs that elevate our products' visibility and contribute to our digital marketing strategies.
Social Media Advertising: Craft and manage robust social media advertising strategies across platforms such as Facebook, Instagram, and LinkedIn, TikTok ensuring alignment with our overall marketing objectives.
Team Training: Conduct basic training sessions for our team, focusing on the management and optimization of Google ads, social media campaigns, and blogs.
**Requirements**:
Bachelor's Degree.
Certifications In Google Ads.
Demonstrated expertise in setting up and optimizing Google Shopping and Search ads.
Experienced in blog creation and management with a solid grasp of content marketing.
Proficient in designing and executing social media advertising strategies.
Capable of instructing and empowering team members with varying levels of digital marketing proficiency.
Excellent analytical and meticulous attention to detail.
Outstanding communication skills.
Project Deliverables
Successfully launch and optimize Google Ad campaigns for selected products.
Establish and maintain multiple blogs tailored specifically to our products.
Activate and sustain effective social media advertising campaigns.
Provide comprehensive training to enable the team to effectively manage and tweak campaigns.
Application Process
House of Contractors Inc. is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Pay: $18.00-$28.00 per hour
**Benefits**:
- Casual dress
- On-site parking
Schedule:
- Monday to Friday
- Weekends as needed
**Experience**:
- Marketing: 3 years (required)
Work Location: In person
Expected start date: 2024-06-03
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