International Paid Marketing Manager
6 months ago
Company Overview:
At Paper Shoot Camera, we're revolutionizing photography with our eco-friendly, innovative digital cameras. As we continue to grow and capture the hearts of photography enthusiasts around the world, we're seeking a highly motivated and skilled International Paid Marketing Manager to join our team. Based in Ottawa, this role will be instrumental in expanding our reach and increasing our market share across North America, Italy, the UK, Mexico, and South America.
Key Responsibilities:
- Design and implement comprehensive paid advertising strategies across various platforms, including Google Ads, Facebook, Instagram, and other relevant platforms dominant in target territories (Italy, UK, Mexico, South America).
- Conduct market research to understand the digital advertising landscape in each target market, tailoring campaigns to local tastes, trends, and languages.
- Manage budgets and optimize spending across all campaigns, ensuring maximum ROI and efficiency in spending.
- Analyze and report on campaign performance, providing insights and recommendations to stakeholders to drive future strategy.
- Work closely with the content and social media teams to ensure alignment across all digital marketing efforts.
- Collaborate with sales and product teams to ensure paid marketing strategies align with overall business goals and product launches.
Qualifications:
- Proven experience in managing paid advertising campaigns across Google, Meta (Facebook and Instagram), and other digital platforms. Experience in international markets, especially Italy, the UK, Mexico, and South America, is highly desired.
- Strong analytical skills, with the ability to interpret performance data to make informed decisions.
- Excellent communication and collaboration skills, capable of working with cross-functional teams across different geographies.
- Creative and strategic thinker, with a knack for identifying opportunities for growth and optimization.
- Fluent in English, with proficiency in additional languages (Italian, Spanish, Portuguese) considered a strong asset.
- Bachelor's degree in Marketing, Business, or a related field.
Why Join Paper Shoot Camera?
- Be part of an innovative company that's changing the landscape of photography with sustainable products.
- Work in a dynamic, creative, and supportive environment that values innovation and creativity.
- Enjoy the opportunity to have a significant impact on expanding our global footprint and driving our success in new markets.
- Competitive salary and benefits package, with opportunities for professional growth and development.
Location: Ottawa, ON with the possibility of occasional international travel.
How to Apply:
If you're passionate about digital marketing and eager to take on the challenge of expanding a brand into new international markets, we want to hear from you. Please submit your resume and a cover letter outlining your experience with paid advertising campaigns and your interest in the photography industry.
Join us at Paper Shoot Camera, and help us capture the future of photography.
**Job Types**: Full-time, Permanent
**Salary**: $75,000.00-$100,000.00 per year
**Benefits**:
- Casual dress
- Company events
- On-site parking
Flexible Language Requirement:
- French not required
Schedule:
- Monday to Friday
**Education**:
- Secondary School (preferred)
**Experience**:
- Marketing: 2 years (preferred)
**Language**:
- English (required)
Ability to Commute:
- Ottawa, ON K1V 6A2 (required)
Ability to Relocate:
- Ottawa, ON K1V 6A2: Relocate before starting work (required)
Work Location: In person
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