Manager Sales Strategy Health and Fitness

2 months ago

Greater Toronto Area, Canada YMCA of Greater Toronto Full time

Salary Rate: $73,773- Check out the YMCA’s total compensation package

Location: Greater Toronto Area Health& Fitness Centres

Work Hours: Must be available to work 40 hours per week

Employment Type: Regular Full Time Salaried

Number of Vacancies: 1

Anticipated Start Date: November 1, 2024

Deadline to Apply: October 18, 2024 by 5:00 pm

**Be the Spark** Join our passionate team and help us to achieve great things in our community

**In this role, you will**:

- Collaborate with the Sales and Marketing teams to develop a comprehensive sales funnel that implements centralized strategies, tools, and tactics optimizing each stage of the process.
- Drive growth in gross contributions by collaborating with the Marketing and Communications teams to focus on the acquisition, retention, and reacquisition of members.
- Provide strategic leadership in identifying and developing new sales opportunities aligned with key Health and Fitness priorities while evaluating existing initiatives and recommending improvements.
- Monitor member expectations and assess the impact of external competitors to enhance the YMCA’s effectiveness as a service provider.
- Support the execution of Health and Fitness initiatives, including online advertising, promotions, contests, and surveys, by evaluating requirements, determining scope, and creating comprehensive support plans.
- Lead the development of revenue budgets and provide regular updates on monitoring key performance indicators (KPIs) to ensure financial goals are met.
- Assist center sales leads in establishing goals within the performance management cycle, including benchmarking practices to enhance team performance.
- Spearhead and facilitate training initiatives focused on enhancing sales skills, including the YMCA’s 7 Steps to Selling program.
- Leverage technology tools effectively to enhance and streamline YMCA sales processes.
- Offer comprehensive support to the sales and service leadership team, ensuring alignment and effectiveness across all initiatives.
- Create a positive team environment that boosts enthusiasm and support for new ideas.
- Participate in cross-functional business teams and communicate effectively across departments.
- Perform other duties as assigned.

**You bring**:

- Post-secondary education in Business, Marketing, Communications, or a related field, or equivalent experience.
- Minimum 5 years of demonstrated sales experience in not-for-profit, marketing, or strategy, along with experience in supervising staff.
- Strong consumer insights and extensive experience in business plan development.
- Proven ability to think strategically, design effective business cases, and assess the success of new initiatives.
- Proven track record of personal and team achievements with credible leadership.
- Innovative thinker actively seeking opportunities to enhance competitiveness.
- Able to deliver results under pressure while prioritizing tasks effectively.
- Exhibits strong organizational and project management skills, complemented by exceptional interpersonal, communication, presentation, and negotiation abilities.
- Demonstrates creative problem-solving and a proven capacity for driving innovation while aligning strategies with organizational goals.
- Excellent computer skills, including proficiency in Microsoft Office, ActiveNet or other membership management systems, and analytical tools such as SPSS, Tableau, or SAS.
- Well-developed interpersonal and relationship-building skills, with the ability to establish rapport and communicate effectively with members, staff, and volunteers.
- Exceptional writing and editing skills, paired with excellent presentation abilities and extensive experience in coordinating high-impact communications documents.
- Excellent understanding of diversity, inclusion and equity including the ability to identify and address barriers, work effectively with diverse stakeholders, and integrate equity into program design.

**What you need to succeed**:

- Commitment to the YMCA’s Mission, Vision and Values.
- Focus on the health, safety and wellbeing of all children, youth, and vulnerable people in YMCA programs including understanding legal and moral obligations related to reporting suspected child abuse to Child Protection Services.
- YMCA Competencies: Accountable, Relationship-Builder, Improvement-Orientated, Team Player & Leader, Equity and Wellbeing Promoter.

**Why work for the YMCA?**

The YMCA of Greater Toronto is a charity that ignites the potential in people, helping them grow, lead, and give back to their communities. We are committed to helping our employees reach their full potential and are recognized as a great place to work. We offer meaningful jobs and the opportunity to make a difference in the lives of individuals and the health of our communities. See what you can expect from the YMCA here.

Joining the Y means contributing to over 165 years of providing opportunities for people to shine through pro

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