Labour Relations Officer- Communications

3 weeks ago

Toronto, Canada Ontario Nurses' Association Full time

**Location: Toronto, ON Canada**
**Type: Permanent Full-time**
**Group/Grade: Bargaining Unit/Officer**

**Grade Rate: $107,570.66 (start)**
**Date: February 12, 2024**

Founded in 1973, the Ontario Nurses’ Association (ONA) is a leading health-care union representing more than 68,000 registered nurses and health-care professionals and 18,000 nursing student affiliates working in Ontario hospitals, long-term care facilities, public health, community, clinics and industry. ONA is committed to the advancement of the social, economic and general welfare of its members providing labour relations services that include representation of members to ensure their rights under the collective agreement are protected and negotiating the best possible terms and conditions of employment. ONA advocates for the highest standards of health care for all Ontarians. Looking to the future, ONA will continue to provide proactive strategies to raise the awareness of the value (including economic and patient benefits) of RNs with all stakeholders.

ONA is seeking a Communications Officer to join our Communications and Government Relations (CGR) Team. The Communications Officer will bring significant experience and expertise in all aspects of union communications. They will join a seasoned group of communications professionals, working closely with government relations and member mobilizing staff to coordinate communications for ONA’s campaigns and advocacy efforts.

**This is what else you can expect from this dynamic role**:

- Develop detailed communications plans to support a wide range of initiatives.
- Coordinate all aspects of communications plan implementation.
- Develop and write a wide range of communications pieces including newsletter articles, opinion editorials, media releases, backgrounders, leaflets, website content, and other materials for internal and external audiences.
- Research and write speaking notes and speeches for a wide range of activities, ensuring appropriate tone and providing coaching and support as needed.
- Develop messaging and slogans for campaigns and other initiatives.
- Monitor audience sentiment and make recommendations to manage emerging issues and respond effectively.
- Work with media relations lead to liaise with media for initiatives as required.
- Coordinate and plan communications events, such as media conferences.
- Develop and provide member training on a wide range of communications topics.
- Plan and develop internal staff communications as needed.
- Assist with the management of the communications database, Action Network.
- Develop digital petitions, actions and forms for campaigns and initiatives.
- Develop and lead mobile messaging initiatives to support a range of activities.
- Develop social media plans and content, working with the social media lead.
- Track, analyze, and report on key metrics for communications initiatives, identifying trends and opportunities for improvement.
- Develop content and designs for a wide range of materials, such as share graphics, signs, banners, buttons, pamphlets, infographics and more.
- Develop and produce videos content for a wide range of initiatives.
- Coordinate photography and videography for actions and events.
- Coordinate with allied organizations on joint initiatives.
- Coordinate with a wide variety of vendors and agencies.
- Adhere to brand guidelines in all materials and communications.
- Ensure deliverables reflect best practice standards, Accessibility for Ontarians with Disabilities Act (AODA) and Canadian Anti-Spam Legislation (CASL).

**What we are looking for**
- A bachelor’s degree or advanced diploma in Communications, Journalism or Public Relations.
- Five years of professional experience, particularly in:

- Writing for public relations.
- Communications.
- Media relations.
- Demonstrated experience in communications planning and coordination.
- Demonstrated experience with the production of graphic materials and video content.
- Experience developing content for large social media accounts.
- Experience in the union, health care, or political environment.
- Ability to work effectively in high-pressure environments on strict deadlines.
- Highly adaptable, works well independently and with cross-functional teams.
- Knowledge of graphic design principles, including skills with Adobe design software is considered an asset.
- Ability to work in French is considered an asset.

Note: There may be a need for flexible scheduling for evening/weekend work to effectively monitor and coordinate campaign communications.
- Thank you for your interest in joining us. Only those selected for an interview will be contacted._

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