Chief Marketing Officer-首席营销官(Cmo)

3 weeks ago


Burnaby, Canada Fantuan Full time

**About Fantuan**:
Fantuan was founded in Vancouver, Canada in 2014. With the mission of “life made easier,” we are now the largest Asian food service platform in North America. Our goal is to provide a one-stop platform connecting people and their local communities. In addition to food delivery services, our business also includes advertising and promotion, online shopping malls, self-pickup, and other online services. We invite you to explore how Fantuan can help you advance your career and fulfill your goals.

**Job Description**:
We are seeking an innovative and visionary Chief Marketing Officer (CMO) to be a key driver of our company's marketing strategy. As the CMO, you will be responsible for formulating and executing the company's marketing strategies to drive business growth and enhance brand value.

**Responsibilities**:
Develop and implement the overall marketing strategy of the company, ensuring alignment with the company's strategic objectives.
Lead and manage the marketing team, including functions such as marketing, brand management, market promotion, digital marketing, and market research.
Analyze market trends and competitors, formulate appropriate market positioning and differentiation strategies to increase market share and brand awareness.
Manage and optimize the marketing budget, ensuring effective allocation of resources and a positive return on marketing activities.
Build and maintain strong relationships with key stakeholders, including customers, partners, and media.
Provide guidance and support to the sales team, ensuring consistency between marketing activities and sales objectives.
Lead digital transformation, develop and promote innovative digital marketing strategies and technology tools.
**Requirements**:
Bachelor's or Master's degree in Marketing or a related field.
Minimum of 10 years of experience in marketing, including successful experience in senior management positions.
Strong strategic thinking and business insight, able to translate market opportunities into concrete marketing strategies and action plans.
Rich knowledge and experience in digital marketing, social media, and online advertising.
Excellent leadership and team management skills, able to motivate and develop team members.
Excellent communication and presentation skills, able to effectively communicate with individuals at different levels and backgrounds.
Innovative mindset and keen market insights, able to lead the company to gain a competitive advantage in the market.
Preferred Qualifications:
Industry-specific knowledge and experience.
Successful experience in international market expansion and promotion.
Experience in startups or high-growth companies.

职位描述:
我们正在寻找一位富有创新精神和卓越领导力的首席营销官(CMO),该职位将成为公司营销战略的关键推动者。作为首席营销官,您将负责制定和执行公司的市场营销策略,以推动业务增长和品牌价值提升。

职责和职能:

制定和实施公司的整体市场营销战略,确保与公司战略目标的一致性。
领导并管理市场团队,包括市场营销、品牌管理、市场推广、数字营销和市场调研等职能团队。
分析市场趋势和竞争对手,制定相应的市场定位和差异化策略,以提升市场份额和品牌认知度。
管理和优化市场预算,确保有效地分配资源,并确保市场活动的回报率。
建立和维护与关键利益相关者(包括客户、合作伙伴和媒体)的良好关系。
指导并支持销售团队,确保市场营销活动与销售目标的一致性。
领导数字化转型,发展和推广创新的数字营销策略和技术工具。
任职要求:

拥有市场营销或相关领域的学士或硕士学位。
在市场营销领域拥有至少10年以上的工作经验,包括在高级管理职位的成功经历。
具备出色的战略思维和商业洞察力,能够将市场机会转化为具体的营销策略和行动计划。
在数字营销、社交媒体和线上广告等领域有丰富的知识和经验。
具备出色的领导能力和团队管理能力,能够激励和发展团队成员。
出色的沟通和演讲能力,能够与不同层级和背景的人有效地沟通。
具备创新精神和敏锐的市场洞察力,能够领导公司在市场竞争中取得优势。
加分项:

具备行业领域的专业知识和经验。
在国际市场拓展和推广方面有成功的经验。
拥有创业公司或高增长公司

**Benefits**:

- Dental care
- Life insurance
- On-site parking
- Paid time off

Flexible Language Requirement:

- French not required

Schedule:

- 8 hour shift
- Monday to Friday

Work Location: In person

Expected start date: 2023-06-21



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