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Marketing Coordinator

4 months ago

Toronto, Canada TAIE International Institute Full time

TAIE International Institute, a renowned educational institution, is seeking a talented and motivated Marketing Coordinator to join our dynamic team. As a Marketing Coordinator, you will play a pivotal role in developing and implementing marketing strategies to promote our institute and engage with our target audience. This is an excellent opportunity for a professional with 1-2 years of experience in marketing and related fields to contribute to our mission of providing quality education.

**Responsibilities**:

- Develop and execute marketing campaigns to enhance brand awareness and promote TAIE International Institute's programs and services.
- Manage social media platforms, create engaging content, and monitor online presence.
- Conduct market research and competitor analysis to identify trends, opportunities, and target demographics.
- Collaborate with cross-functional teams to create marketing materials, including brochures, flyers, and promotional videos.
- Assist in organizing and coordinating events, such as information sessions and open houses.
- Monitor marketing analytics, track campaign performance, and generate reports to measure the effectiveness of marketing efforts.
- Ensure consistent brand messaging across all channels and platforms.
- Communicate and engage with prospective students, parents, and partners in both Chinese and English.
- Stay updated on industry trends, best practices, and emerging marketing technologies.

**Requirements**:

- Bachelor's degree in Marketing, Communication, or a related field.

Proven experience in marketing, preferably with 1-2 years of relevant work experience.
- Strong command of both Chinese and English languages, with excellent written and verbal communication skills.
- Proficiency in social media platforms, content creation, and digital marketing strategies.
- Knowledge of market research techniques and data analysis.
- Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
- Strong attention to detail and creativity in developing marketing materials.
- Excellent interpersonal skills and the ability to work effectively in a team.
- Able to work in downtown Toronto area

Join us at TAIE International Institute and contribute to our mission of empowering students through quality education. We offer a supportive work environment, opportunities for professional growth, and a chance to make a meaningful impact on the lives of students.

TAIE International Institute is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

**Salary**: From $40,000.00 per year

Schedule:

- Monday to Friday

Ability to commute/relocate:

- Toronto, ON M5B 2J6: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 1 year (preferred)

**Language**:

- English (preferred)

Work Location: In person