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Manager, Restaurant Marketing

4 months ago

Edmonton, Canada Oilers Entertainment Group Full time

**About OEG Sports & Entertainment**:
OEG Sports & Entertainment delivers North America’s leading sports and entertainment experiences to connect our fans to their passions. Located in the heart of the ICE District, OEG owns the 5-time Stanley Cup Champion Edmonton Oilers, the WHL’s three-time Memorial Cup Champion Edmonton Oil Kings, and the AHL’s Bakersfield Condors. OEG operates Rogers Place, North America’s premier and most technologically advanced sports and entertainment venue. The 18,347 seat, $480 million arena is among the most technologically enabled sports facilities in North America as well as the first LEED Silver-certified NHL Facility in Canada.

Our vision is to be a Global Leader in Sports & Entertainment. Together, we inspire our fans by connecting them to their passions, which is ours as well We play hard as a team, and with devoted integrity towards our common purpose. We have commitments to innovation and growth, combined with performance excellence that ensures a fair return on investment. We develop our people to be leaders in our industry, and we invest in our communities. Through our world class talent, we strive to **WIN. ON and OFF the ICE.**

**About the Role**:
**Your Focus in this Role**:

- You will work with the restaurant operations team to provide market-centric solutions to current specific business challenges.
- You will develop strategic marketing plans that utilize traditional advertising, social media management, partnership development, event planning, asset production, collaboration with internal and external stakeholders, insights analysis and other means as necessary.
- You will be diligent in your knowledge of restaurant, lounge and bar activity in Edmonton and will be able to assess and interpret trends in the industry before they reach our market.
- You will develop plans that will be integrated within the operating budgets of the venues you support, and your primary objectives will be to maximize revenue in each of them while attracting new guests, ensuring past guests return, and that all guests enjoy an experience that will have them sharing their positive experiences.
- In your role leading the social media and digital channels of these brands, you will play an integral role in the overall experience that each of our guests has.
- You will be a member of the brand marketing group at OEGSE and will collaborate with your colleagues on hospitality-related projects as well as other marketing initiatives as they relate to Rogers Place, ICE District and our sports team brands.

**Who You Are**:

- You demonstrate creativity and enjoy leading ideations sessions
- You can take wild ideas and convert them into succinct tactics
- You can separate passion from emotion
- You are flexible and don’t mind adjusting on the fly
- You demonstrate curiosity in your daily actions
- You have equal enthusiasm for group projects and solo work
- You enjoy collaborating with various stakeholders and seek to define mutually beneficial goals
- You enjoy food, restaurant, and hospitality trends

**Education, Experience and **Skills**:

- A post-secondary degree or diploma from a recognized institution in a related field
- 3 - 5 years’ marketing experience, direct experience within the hospitality sector
- Solid knowledge of digital marketing (social media, display, SEM, etc.) and experience developing and directing digital-heavy campaigns
- Experience in building out strategic marketing / brand plans and executing them
- Experience managing the development and execution of marketing assets utilizing in-house creative and content resources
- Strong hospitality industry knowledge, including trend recognition from major North American markets
- Proven ability to make critical decisions independently without supervision
- Experience prioritizing the use of limited resources and communicating decisions effectively to stakeholders
- Track record of building strong working relationships through effective communication, managing expectations, and conflict management
- Experience developing reports and presenting on a regular basis to senior executives
- Ability to work evenings and weekends as required
- Proactive and resourceful with an ability to “make things happen”
- Good balance of creative/communications instincts and logical, analytical skills

**What’s in it for you?**
- 100% Employer Paid Benefits + RSP Matching Program
- Oilers, Oil Kings, and Live Entertainment Ticket Options
- Healthcare and Lifestyle Spending Account Options
- On-Site Parking and Transit Allowance
- On-Site Gym
- Beautiful Office Space located Downtown Edmonton within Rogers Place - with easy access to the LRT
- Social Work Culture + Employee Events

**Next Steps**:
Thank you for your interest in joining our team Those moving forward in the process will be contacted by a member of our team.

**Stay in Touch**

**Experience**: Preferred
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**Job Questions**:

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